Lead generation (commonly abbreviated as lead-gen) is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into a business' products or services. Often lead generation is associated with marketing activity targeted at generating sales opportunities for a company's sales force.
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callboxinc.com. Added on May 23, 2013
We've all heard the saying perception is reality, but is it true? Does perception never,...
innovationexcellence.com. Added on September 13, 2012
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innovationexcellence.com. Added on October 5, 2012
Knowing which buying scenarios are best for lead nurturing can make a big difference in BB...
tonyzambito.com. Added on May 21, 2013