Havas Research Challenges Us to Innovate for the Unplugged

Who are the 'Unplugged'? Havas Media distinguishes 4 main segments of people disconnected from the Internet, rising up to 20 % of French population. This is our responsibility as innovators to bring meaning to the technological path, and catch back the excluded. All the more that Internet has become ubiquitous. Connected society is a knowledge sharing society, and in essence humanistic.