LOCAL SEARCH

Local search is the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings. Most local search queries include information about "what" the site visitor is searching for (such as keywords, a business category, or the name of a consumer product) and "where" information, such as a street address, city name, postal code, or geographic coordinates like latitude and longitude. For example, one couls search for "Hong Kong hotels", "Manhattan pubs", and "London Hertz". Local searches exhibit explicit or implicit local intent.

Currently, local search sites are primarily supported by advertising from businesses that wish to be prominently featured when users search for specific products and services in specific locations. This topic covers the latest news and information on local searches and the advertising that goes along with it.

Local Search is part of Business Exchange, suggested by Jim Wilkerson. This topic contains 397 news and 847 blog items. Read updated news, blogs, and resources about Local Search. Find user-submitted articles and reactions on Local Search from like-minded professionals.