Surprise: Rich Kid Couldn't Turn Profit On Good

Two years ago, 26-year-old publishing heir Ben Goldhirsh withdrew $2.5 million from his trust fund and exuberantly started Good, which was going to change the world by donating subscription revenues to charity, employing Al Gore's kid and writing all sorts of obnoxiously altruistic stories. Goldhirsh, who threatened to sink another $10 million into the venture over the following five years, was...