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MAGAZINE MARKETING back to topic

How Fortune, Forbes and BusinessWeek Can Save Themselves

Sarah Lacy on what the big three business mags can do to morph into lean, Web-based entities -- and still publish a print edition.

techcrunch.com. Added by Ron Casalotti on May 8, 2009

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Ron Casalotti shared a reaction in McGraw-Hill, Magazine Marketing, Business Exchange, Magazine Industry, Business Communications 200 days ago

“Interesting take on how business mags can save their print editions by making a full throttle commitment to the Web.”

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