Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
accountMARKETING STRATEGY
A marketing strategy allows an organization to concentrate its limited resources on the greatest opportunities to increase sales and its competitive advantage. Often companies will spend a ton of money on promotional activities that don't get results. Instead take a closer look at your product, packaging and pricing; your customer; and what makes your company stand out. When you are clear and confident on your offerings, you can spend less on your marketing strategy and achieve better results.
Marketing Strategy is part of Business Exchange, suggested by
Cidnee Stephen.
This topic contains
3,485 news
and
1,136 blog
items.
Read updated news, blogs, and resources about Marketing Strategy. Find user-submitted articles and reactions on Marketing Strategy from
like-minded professionals.
Most Active
post a job
Job listings related to this topic.
Marketing Strategy: JOBS
Nextgen Healthcare Information Systems – Horsham, PA
to help accomplish NextGen Inpatient Solutions (NGIS) business unit's organizational objectives. NGIS serves small ... These responsibilities may span cross-organizational business units to develop "QSI/NextGen family of solutions and serv...
NextGen Healthcare Information Systems, Inc..
Posted 13 days ago.
Simplicity Consulting – Washington
A seasoned technical marketing professional who has 11 years of proven Senior Technical Product Marketing Manager ... for Security Guidance Center website where home, small business and IT Professionals view supported security...
Simplicity Consulting, Inc.
Posted 9 days ago.
Deloitte – Austin, TX
Our strategy capabilities span corporate and business unit strategy, M&A strategy, and sales and marketing. Our ... tailor solutions to solve our clients' business issues. Our Strategy & Operations service lines include: Strategy...
Deloitte.
Posted 2 days ago.
Covance – Princeton, NJ
and execute stategic marketing initiatives to support business successfor Covance's Clinical Development Services ... Modify CDS market strategy and positioning as appropriate and in partnership with marketing and business leadership...
PharmaDiversityJobBoard.
Posted 2 days ago.
Louisville, KY
brand, translating Major Sports Sponsor�� global strategy to a key market. The Field Marketing Manager ... for executing marketing strategies through Athlete Marketing, Events, Opinion Leader Marketing and Consumer...
JobsInSports.com.
Posted 2 days ago.
Stivers Staffing Services – Overland Park, KS
relevant discussion forums.Event Coordinating Provides cost effective and successful meeting planning services by ... knowledge of company services, marketing strategies and business lines Advanced knowledge of the business practices...
CareerBuilder.
Posted 15 days ago.
Advantage Sales and Marketing – Cincinnati, OH
Advantage Sales and Marketing, LLC (ASM) is one of North America's leading sales and marketing agencies specializing in ... will focus on financial health of the client, organic business development, effective and efficient program...
Snagajob.
Posted 2 days ago.
Travelers – Hartford, CT
costs, loss data, competitive positions, underwriting / marketing programs, claim data Interaction with Field staff ... production costs, competitive positions, and underwriting / marketing programs to assess impact on business results. Has...
Travelers.
Posted 2 days ago.
Western Dental Services – Orange, CA
television, direct mail, internet, yellow pages, local area marketing, and other media. The Vice President of Marketing ... and manage spend on an ongoing basis Seek out new cost-effective advertising opportunities, and develop testing...
TheLadders.com.
Posted 7 hours ago.
SpectorSoft – Orlando, FL
packaging. Work closely with Sales and Marketing to turn strategy into action and take ownership of the results. Plan ... computer and Internet monitoring solution for home and small business users; eBLASTER and eBLASTER Mobile, designed...
Dice.
Posted 3 days ago.
Honeywell – Morristown, NJ
strategic marketing, strategy formulation and product/business positioning skills. .Solid commercial development ... in developing effective global business strategies and marketing plans across many different operating...
AMightyRiver.com.
Posted 1 hour ago.
Santa Clara, CA
strategy to deliver the product's value. Perform both business and product competitive analysis, documenting ... Education: Four year BS/BA in Business, IT or engineering-related field Masters Degree in Business or IT Management is p...
Sologig.
Posted 1 day ago.
Honeywell – Melville, NY
The marketing leader will lead a strong team of product marketing, customer/channel marketing, infrastructure/communicat ... strategic marketing to develop long term strategy for the business and also drive best practices and marketing...
Jobfox.
Posted 3 days ago.
Serials Solutions – Longmont, CO
Title: Marketing Designer Req Number: vl-00001922 Location(s): Longmont CO Job Summary Sopris Learning Marketing has an ... print-ready files 'X Guide in the selection of cost-effective but high-quality materials, such as paper and...
Serials Solutions.
Posted 2 days ago.
Amazon.com – Seattle, WA
He/she will be responsible for developing the online marketing strategy, analyzing customer traffic, defining segmentati ... will tackle are: * Create a comprehensive online marketing strategy, including email and social networking * Optimize...
Amazon.com.
Posted 13 days ago.
Arthur Wright & Associates – St Louis, MO
product rationalization and product sun-setting to reduce business complexity. Develop financial models to enable ... and communication skills. Ability to work in a small company environment; willing to contribute as...
ResumeSpider.
Posted 3 days ago.
JPMorgan Chase – New York, NY
the Position: The candidate will work with the heads of Web Marketing and Small Business Client Services at Chase ... must have minimum seven years in internet marketing, e-marketing, or online marketing role, including web...
JPMorgan Chase.
Posted 2 days ago.
Hanover Insurance – Folsom, CA
quality of the Small Commercial new business book through effective self audits and continuous feedback to ... effective relationship building. Understands that good business is profitable business. Able to influence...
Hanover Insurance.
Posted 7 days ago.
Allstate – Northbrook, IL
Area of Responsibility : The Marketing Innovation Senior Manager will lead collaboration with strategic decision-makers ... and test prototypes to refine the three basic parts of a business model ? consumer desirability, technical...
InsuranceJobs.com.
Posted 3 days ago.
Boeing – Renton, WA
Needs Analysis, Competitive Analysis, Differentiation Strategy, Market Pricing Analysis and Business Plan support ... data analytic software + Bachelors or advanced degree in business, finance, marketing, or mathematics Data Gathering,...
Boeing.
Posted 9 days ago.
Staples – Framingham, MA
owners, the creative agency, business units outside of marketing, outside vendors, and customers. Key tasks ... in Hispanic customers. Monitor outside trends in Hispanic marketing. Size the Hispanic market. Be an effective...
Sales Gravy.
Posted 4 days ago.
Trane – Charlotte, NC
with leadership teams & TCS business leaders to achieve business growth Help offices determine and develop marketing ... Education Standard:4 Year Degree Education Type:Marketing, Engineering, Business Qualifications: 4 year...
Trane.
Posted 10 days ago.
Hard Rock Cafe – Orlando, FL
this well established brand and effectively enhance the business through our loyalty program. essential functions * ... preferred * 5+ years CRM/Loyalty experience and database marketing and analysis experience preferred * Nationally...
Hard Rock Cafe.
Posted 10 days ago.
Smokey Bones Bar & Fire Grill – Florida
Sr. Financial Marketing Analyst POSITION OVERVIEW Perform routine to highly complex financial analysis for the Marketing ... understanding of marketing and financial environments * Effective communication skills; excellent interpersonal...
Smokey Bones Bar & Fire Grill.
Posted 10 days ago.
General Motors – Detroit, MI
demands and meet sales goals - Identify the most effective marketing channels to drive demand and coordinate ... managing people and projects - Degree in business or marketing required and MBA preferred Location: 400...
General Motors.
Posted 4 days ago.
Most Active Articles in this Topic
Still a Long Way to Go, Stay in the Business with Telemarketing Call Center
Marketing requires company to cash out but not all marketing strategies are expensive.
direct-marketing-101.posterous.com. Added on February 13, 2012
As The World Churns For CMO’s
The good news is that CMO tenure continues to rise. Spencer Stuart, the executive search...
buyerology.com. Added on February 12, 2012
Making Innovation Sustainable - Part 4 of 4
These quotes from John Hagel's article are important because they reinforce the notion that...
innovationexcellence.com. Added on February 12, 2012
Simple Steps to Business Promotion Success
There are hundreds of ways that you could go about promoting your business. It is better, however,...
noobpreneur.com. Added on February 8, 2012