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MARKETING TO LATINOS
More and more companies are targeting their marketing toward the Latino market in the U.S. The Hispanic population's buying power was estimated at $798 billion in 2006 and is expected to surpass $1 trillion by 2011.
Marketing to Latinos is part of Business Exchange, suggested by
Nick Leiber.
This topic contains
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Nov. 16 (Bloomberg) -- JPMorgan Chase & Co., the second- largest U.S. bank, named Claudio Berquo to run the firm’s...
Nov. 16 (Bloomberg) -- Brazil’s real, the best- performing major currency this year, is undervalued by 7.
By Veronica Navarro Espinosa and Tal Barak Harif Nov. 13 (Bloomberg) -- Controladora Comercial Mexicana SAB rose the...
Nov. 13 (Bloomberg) -- Mexican central bank Governor Guillermo Ortiz said global imbalances such as the U.S.
Nov. 13 (Bloomberg) -- Anheuser-Busch InBev NV, which became the world’s biggest brewer through takeovers, may target...
Nov. 12 (Bloomberg) -- America Movil SAB, Latin America’s largest wireless company, gave up part of its hold on...
Nov. 11 (Bloomberg) -- Mexico’s peso rose to a one-week high as stocks and commodity prices advanced after the biggest...
Nov. 11 (Bloomberg) -- The following companies had unusual price changes in Mexico trading. Stock symbols are in...
Nov. 18 (Bloomberg) -- Direcional Engenharia SA, a Brazilian homebuilder focused on low-income buyers, is selling as...
Nov. 18 (Bloomberg) -- Brazil’s success slowing the rate of deforestation in the Amazon may help keep the world’s...
Nov. 18 (Bloomberg) -- Mark Mobius said stocks in Brazil, Russia, India and China are likely to rise by 30 to 40...
Nov. 18 (Bloomberg) -- Brazilian stocks gained for a fourth day, sending the Bovespa index to the highest since June...
By Yusuke Miyazawa and Takashi Ueno Nov. 18 (Bloomberg) -- Mexico and Colombia plan to sell Samurai bonds, joining...
By Makiko Asai and Anna Kitanaka Nov. 18 (Bloomberg) -- HSBC Global Asset Management’s Japan-based mutual fund...
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By Heloiza Canassa and Maria Luiza Rabello Nov. 13 (Bloomberg) -- Brazili’s telecommunications agency Anatel cleared...
Media, Marketing and Agency professionals are creating and connecting in their online space on attheroundtable.com.
Media, Marketing and Agency professionals are creating and connecting in their online space on attheroundtable.com.
Media, Marketing and Agency professionals are creating and connecting in their online space on attheroundtable.com.
Media, Marketing and Agency professionals are creating and connecting in their online space on attheroundtable.com.
Media, Marketing and Agency professionals are creating and connecting in their online space on attheroundtable.com.
questions about CNN—and so far we haven't gotten much in the way of answers. One questioner was Latino media executive...
Warner Music's spat with YouTube appears to have come to an end. The companies have reportedly reached agreement on...
Top Sources: Marketing to Latinos
- BusinessWeek
- Advertising Age
- industryweek.com
- adage.com
- hispanicmarketadvisors.com
- Reuters
- adweek.com
- MediaPost | Online Media News
- Industry Week
- bloomberg.com
