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MARKETING TO MOMS

Marketing to moms has become a hot topic as companies become more focused on their primary target audiences. In many cases, moms tend to be the primary decision maker and consumer of goods and services for themselves and their families. Moms are now the super consumer and marketers and agencies are taking notice. This topic is dedicated to sharing information and debating effective marketing strategies for reaching moms in a meaningful way.

Marketing to Moms is part of Business Exchange, suggested by Sharole Lawrence. This topic contains 496 news and 94 blog items. Read updated news, blogs, and resources about Marketing to Moms. Find user-submitted articles and reactions on Marketing to Moms from like-minded professionals.

News

Recent news on this topic.

Ann Patchett, Edith Pearlman and the Case for the Printed Word « The L...more

New Study: “Social Moms” Prefer Sleep and their Smartphone Over Sex «...more

Daily Deal Marketing: The Rise and Fall of Groupon? « The Lipstick Ec...more

My Baby Today App for Mobile Momsmore

The My Baby Today App is stated to be a new mom’s companion through her baby’s first year, a year when there are many...

How to Repay a Mothers Love?more

In the U.S., the call for Mother’s Day was initiated by Julia Ward in 1870 in reaction to the carnage of the American...

Marketing to Moms: Back to School Spending More Frugal in 2011 « The L...more

Marketing to Women: Is Nail Polish the New Economic Index? « The Lips...more

Marketing to Moms: Sharing Healthcare Info on Facebook « The Lipstick...more

Marketing to Women: How Many Use QR Codes? « The Lipstick Economymore

Marketing to Women: Confessions of a Twenty-Something Couponer « The ...more

The Salad Is in the Bag: Marketers Hope Adding Veggies Will Get Americ...more

Americans are in a salad rut, eating a salad at mealtime only about 36 times a year, or 20% less often than in 1985.

Qualities of a Great Online College Instructormore

This article explores the qualities of a successful online college instructor, including numerous opportunities for...

Meghan Cook Crowned Atkins Diet Superstarmore

Meghan’s winning entry detailed how a family photo of her at 220 pounds motivated her to lose 82 pounds on the Atkins...

Marketing to iPhone Moms: The “Digitally Active” Moms « The Lipstick ...more

Marketing to iPhone Moms: The Fastest Growing Buyers of iPhones « The...more

News Bulletin: Social Media Drives Sales « The Lipstick Economymore

Marketing to Women: Only 1 in 5 Groupon Users Return « The Lipstick E...more

Marketing to Millennial Moms: Parenting More Important Than Marriage ...more

Marketing to Women: One Influential Woman Has A Circle of 170 Friends ...more

Marketing to Women: Five New Facts about Groupon and Other Daily Deal...more

Marketing to Moms: Charged Up About Smartphone Shopping « The Lipstic...more

Marketing to Moms: Can You Teach Generosity? « The Lipstick Economymore

Marketing to Women: The Demographics of Groupon and Living Social « T...more

Online Degrees are Ideal for Home Schooling Parentsmore

This article explores and discusses some of the many benefits of online degrees for home schooling parents, including...

For Marketers, Every Day Is Mother's Daymore

missed Mother���s Day this year. It���s often hard to find that perfect gift that says, "Thanks, Mom, for putting...

Top Sources: Marketing to Moms

  • wp.me
  • ramanmedianetwork.com
  • St. Petersburg Times
  • Forbes.com
  • myedegree.com
  • hybridmom.com
  • Advertising Age
  • Reuters
  • New York Times
  • psfk.com

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Jobs in this Topic

P/T Remote Office Admin / Marketing - EBR/NOLA/Ascension Cj Black | Baton Rouge, LA
Posted: May 21
Working Mom, Looking For Live-in Nanny Powder Springs, GA
Posted: Apr 19
Account Executive, Performance Media, AdRx/Moms Media Valueclick | New York, NY
Posted: Apr 11
Director, Technical Product Marketing Salesforce | San Francisco, CA
Posted: May 21
Senior Digital Sales, AdRx & Moms Media Valueclick Media | Los Angeles, CA
Posted: Mar 26

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