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MOBILE MARKETING

Mobile markeitng refers to using the most personal communications channel and the most adopted medium in the world to develop mobile strategies to market products, services and information. Mobile marketing integrates mobile tools, approaches and innovations to attract, engage and build relationships with prospects and customers -- be they B2B or B2C audiences.

This topic focuses on how to build mobile marketing strategies and plans--and how to add impact to existing programs through mobile innovations.


Mobile Marketing is part of Business Exchange, suggested by Christina "CK" Kerley. This topic contains 969 news and 187 blog items. Read updated news, blogs, and resources about Mobile Marketing. Find user-submitted articles and reactions on Mobile Marketing from like-minded professionals.

Most Active

The most active stories in this topic based on user activity.

Roound User Guide | How To Optimize Existing Website With Mobile Web?more

Engaging your mobile audience has never been easier. Simply copy and paste our coding onto your website.

AT&T Survey Shows Mobile Apps Integral to Small Business Operation...more

Small businesses are increasingly reliant on mobile applications, Facebook pages for their companies, and employees...

Billboard Launches Chart App for iPhone, Search 60 Years of Chart Hist...more

Music fans, artists and industry pros can now easily access Billboard's legendary charts in app form on the iPhone.

Mobile Content Soars Thanks to Device and Network Advances - eMarketermore

Mobile phones have become a staple of daily life, so much so that most consumers can hardly imagine going through the...

Popeye’s mobile campaign garners 54 percent opt-inmore

By Giselle Tsirulnik, June 30, 2009 Popeyes chicken Popeye’s mobile coupon campaign that promotes the fast food chain’s...

GfK MRI Study Finds Millennials Prime Targets for Ads Sent via Text Me...more

Millennials with mobile phones look at texted ads and respond to ads via text far more than do other cell phone owners,...

Email Still Tops Facebook for Keeping in Touch - eMarketermore

Content-sharing has become a staple of internet usage for most online adults. Research from Chadwick Martin Bailey...

11 Steps to Creating a Mobile Content Strategymore

In honor of my last article of 2010, I would like to break down the mobile content strategy challenge..

King of Prussia Mall iPhone App Designed to Make Shopping More Conveni...more

Lorel Marketing Group, a full-service marketing agency, has announced that it has partnered with the King of Prussia...

Trends in the Living Networksmore

Infographic: iPad sales fly way beyond expectations

How 5 Brands Are Mastering the Game of Foursquaremore

With its game mechanics and spunky badges, Foursquare could easily be mistaken for a frivolous mobile application with...

Marketing to Women: Southern Women Talk on Cellphones Most « The Lipst...more

How Not to Fumble Your Super Bowl Mobile Marketing Opportunitymore

The big game is upon us – Super Bowl XLV. The Green Bay Packers and the Pittsburgh Steelers are kicking off this Sunday...

Got a cross-platform app for that?more

According to a recent eMarketer article based on a report from DM2PRO and Quattro Wireless, apps for social networks in...

Killing the Coupon | The BrandForward Blogmore

Lately it seems that creating digital coupons for mobile users is marketing brilliance... but is it really?

Agility CMS Blog | World Fishing Network Site Launch Announcementmore

On January 6, 2011 we launched a tuned up, community driven WorldFishingNetwork.com This project was completed for...

Roound Blog | Roound Adds Micro Blogging To Its Platformmore

Roound now supports micro blogging on its popular mobile identity platform, allowing its users to post and share short...

iPhone Blog Marketing Start Today | Sustainable VirtualBiZ.commore

iPhone Blog Video Marketing Start Today...complete tutorial how to start using video from iPhone for Blog marketing...

Strategic Growth Concepts Announces ‘Increase Your Revenue with Mobile...more

Retailers increasingly adopting POS mobile coupon redemption technolog...more

A study by IHL Group and RetailConnections finds that 54 percent of all retailers surveyed indicated that within one...

Whrrl Launches Personalized Recommendations Engine for the Real World-...more

Whrrl Launches Personalized Recommendations Engine for the Real World-Places To Go and Specific Things To Do Based On...

3 signs 2010 will bring the death of offline mediamore

Marketers in 2010 need to be doing everything possible to take advantage of emerging mobile and search platforms...

Apple iPad Tablet and ebook with iPhone-OS CNBC Live - James Rickmanmore

SustainableVirtualBiZ.com takes a look inside e-books... so what you're going to be able to do now -- we have a...

GOOGLE BATTLES MICROSOFT BING SEARCH ENGINE OPTIMIZATION - James Rickm...more

Over 230-million (80%) adults and youth in America make purchase decisions based from on-line search engine information...

Visualization of Real Time Moodsmore

Internet trends: marketing research and predictions. Researchers analyzed 300 million public tweets of claimed US...

Topic Feed: Most active content in Mobile Marketing

Top Sources: Mobile Marketing

  • brafton.com
  • screenmediadaily.com
  • marketingwithnewtechnology.wordpress.com
  • pbsmartessentials.com
  • digitallunch.blogspot.com
  • LinkedIn Answers: Marketing and Sales
  • wp.me
  • lunchpail.knotice.com
  • vibes.com
  • ck-blog.com

Most Active Users in this Topic

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Jobs in this Topic

Director of Marketing, Acquisition Mobile/Retail Intuit | Woodland Hills, CA
Posted: May 2
SR ANALYST MOBILE Home Depot | Atlanta, GA
Posted: Sep 27
Marketing Manager Mobile Walmart | San Bruno, CA
Posted: May 23
Associate Director of Analytics, Precision Marketing Verizon Wireless | Ashburn, VA
Posted: Apr 30

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