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Multimedia distribution refers to the way creative industries coordinate the distribution of an informational message between all of the available media "outlets"—i.e. 'print', radio, TV, movies, events, computers, the Internet, and mobile phones—to more cost effectively communicate their "message" to a target audience. This has an effect on people involved with, but not limited to, advertising, education, entertainment, engineering, graphic arts, journalism, marketing, medicine, psychology, sales, human resources, software development, and virtual reality, as well as those specifically associated with the distribution "outlets" listed above.
This topic presents the most creative and innovative thinking on furthering the effectiveness of the multimedia distribution for business.
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