Magazines Face New Circulation Requirements

It may have taken more than six years, but the Alliance for Audited Media (formerly the Audit Bureau of Circulations) has finally passed a rule to make publishers release their sales data in a timely manner. Today, the AAM announced that it will require U.S. magazines with a circulation of more than 250,000 to submit per-issue data through its online Rapid Report database. Under the new rule,...