Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more

Register for Beta

ONLINE AD EXCHANGES

Online ad exchanges are popping up to help publishers get the most value out of available ad inventory. This topic covers the news on online ad exchanges and how they work versus ad networks.

Online Ad Exchanges is part of Business Exchange, suggested by Courtney Tabellione. This topic contains 843 news and 3,125 blog items. Read updated news, blogs, and resources about Online Ad Exchanges. Find user-submitted articles and reactions on Online Ad Exchanges from like-minded professionals.

Most Active

add content

The most active stories in this topic based on user activity.

Microsoft Embraces Open Source (in the Online Ad Business)more

It's called a spoiler tactic. You take your competitor's biggest cash cow and offer a free alternative.

Adview Global Online Advertising!more

BrianStrubhar quickly gives us an overview of what Adview Global is all about, and a snapshot of what you can do with...

The Real Opportunity of Ad Exchangesmore

It may have been so in the past, but for today’s publishers, exchanges should not be seen simply as a platform for...

How to Earn from Your Tweetsmore

Social media marketing company IZEA offers its idea with the launch of SponsoredTweets.com. The new marketplace...

Making ad networks and exchanges work for everyonemore

Networks and exchanges should be advantageous to both buyers and sellers Process and guidelines are just one part of...

Google's Grab for the Display Ad Marketmore

For all its success selling text ads alongside search results, Google (GOOG) can't seem to make a go of it anywhere...

Contextweb Takes On Vibrant Media, Kontera With In-Text Adsmore

OpenX Grows as Ad Server, Optimizer and Exchangemore

Ad Exchanges vs Ad Networksmore

This article discusses how the online buying space has evolved to now include ad exchanges, where advertisers can...

Friendster Launches 'Do It Yourself' Adsmore

Social network Friendster has introduced Friendster "Do It Yourself" (DIY) Ads, allowing local businesses to...

Metalgrass releases new major AdSenseLog versionmore

Metalgrass has released AdSenseLog 6.0.0, a major new release with several new features. AdSenseLog will help you...

Web Publishers Need A New Mantramore

if you're a publisher, you are going to need to open your inventory to the auction of the exchange and prepare...

Top U.S. Ad Networks, December 2008more

comScore numbers for the top 50 Ad Networks - good place to start, and ref, when you are considering working with Ad...

Why budgets are shifting to audience-centric buyingmore

Read how display ad budgets are shifting away from certain sites and toward target audiences Learn how agencies and...

BlueKai and eXelate Ad Data Exchanges Featuredmore

Media buyers' favorite ad networksmore

Check out a company that's tapped into the dialogue of niche thought leaders Read about a network that does the heavy...

'Will Trade My Info for Better Ads'more

How willing are online users to trade personal information for a more-targeted ad experience? That seems to be the...

Open Question: Identify online advertising options.?more

What are the advantages and disadvantages of online ads? Are online ads effective? Explain your answer.

A Pricing Revolution Looms in Online Advertisingmore

Look just to the right of this article. There, on your computer screen, lies a little, two-dimensional secret that will...

AdMeld Releases FireMeld, The First Web Browser Extension for Ad Opera...more

New Tool Enables Web Publishers to Control Network Ad Units Without Leaving Their Websites New York, NY – March 10,...

Adify Offers Horizontal Buys Across Vertical Networksmore

Adify, which powers more than 160 vertical ad networks, is now allowing advertisers to buy media across those networks...

The Rise of Glut Inventorymore

The rapid growth of the online advertising marketplace has made the Internet the envy of other major media, but...

Top 25 Ad Networks in the U.S.more

The ranking shows that AOL’s Platform-A remains the top ad network, reaching nearly 176.5 million U.S.

Online Video Advertising Survey Results - December 2008more

Conducted large-scale industry survey to: • Gain insight into current online video initiatives • Assess demand for...

Internet Advertising: From Slow to Slowermore

Internet advertising revenues in the U.S. were just $5.5 billion for the first quarter of 2009, according to the...

Topic Feed: Most active content in Online Ad Exchanges

Top Sources: Online Ad Exchanges

  • YouTube :: Tag // ad
  • imediaconnection.com
  • New York Times
  • BusinessWeek
  • adexchanger.com
  • clickz.com
  • CIO Magazine
  • MediaPost | Online Media News
  • mytechboxonline.com
  • permissiontv.com

Most Active Users in this Topic

see all contributors...
Post a Job

Jobs in this Topic

Sales Director - Online Advertising / Exchanges, Agency AD Exchange / Media Trading Start-up | New York, NY
Posted: Sep 14
Account Director - Online Advertising - Ad Exchanges AD Exchange / Media Trading Start-up | New York, NY
Posted: Sep 14
Director of Business Development - Agency - Ad Exchange Online Advertising / Exchange Agency | New York, NY
Posted: Oct 19
Online Media Director Online Mediacompany | San Francisco, CA
Posted: Nov 2
Online Media Leader Successful Online Media Company | Mountain View, CA
Posted: Oct 19

Add article to Online Ad Exchanges

x close

Paste a URL

Your content has been added. See my activity.

Checking if this item has been added before...

OK! You're the first one to add this article.

This topic:
Online Ad Exchanges
Additional topics:
Online Ad Exchanges
cancel

Adding article to topic, please be patient...

Report comment contains invalid characters. ()
cancel
Search Cancel