accountThe Interactive Advertising Bureau (IAB) today released an update to “Video Player Ad-Serving Interface Definition” (VPAID) for public comment. An advanced communication protocol between video players and ad units, VPAID was initially released in 2009, offering cross-platform support for rich in-stream video ads. Extending and enhancing those original specifications, VPAID v2.0 provides in-stream...
Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
Reactions to IAB Opens Public Comment Period for Updated "Video Player Ad-Serving Interface Definition" - VPAID v2.0
Join Business Exchange
to access the most relevant content for you, filtered by like-minded business professionals. Learn more
account