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ONLINE AD OPERATIONS
Publishers need to find more efficient ways of executing online display advertising campaigns. Recent acquisitions of aQuantive, 24/7 Real Media and DoubleClick could help. What other solutions are on the horizon?
Online Ad Operations is part of Business Exchange, suggested by
Maria Breza.
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Online banner ads have been taking a beating. Not just recently, but over the past few years. Click-through rates on...
AdMonsters is the global community of ad operations and technology leaders, providing ad operations conferences and...
Integration with Adometry TagScan™ Gives Ad-Juster Publisher Partners Automated Tag and Page Testing to Reduce Display...
There is much talk about finding online influencers who can help you to advance your business through your online...
RadiumOne, Inc., which enables advertisers to more effectively target and discover new audiences based on real-time...
Trust Index Recognizes Best Performing Ad Companies – Ad Networks are Proving to Be Brand Safe, and Advertisers are...
NEW YORK (AdAge.com) -- Google is rolling out a long-delayed upgrade to DoubleClick's core ad-serving technology -- the...
AdMonsters is the global community of ad operations and technology leaders, providing ad operations conferences and...
Research Highlights the Growth of Programmatic Trading and the Rise of Demand-Side Platforms Taking 32% of Media Plans
Chitika has reached a settlement with the FTC over online ad targeting. The complaint by the FTC was about behavioral...
Starcounter announced that Adtoma, an online advertising and media management company, has deployed its database for...
QR codes have become an important part of the success of your social media marketing campaign. There is a growing...
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released data from the comScore MobiLens...
Innovative bidding platform ensures safe real-time delivery of ad impressions to right user in right context
Proven E-Commerce and Online Marketing Executive Tapped to Spearhead New Product, Services Development
Publisher Annex Recruits Best-in-Class Mobile Web and App Developers to Guide Publishers on How to Build the Best Sites...
Your business is a tremendous source of pride for you. You have products and/or services that are valuable.
Company to open additional office in San Francisco and strengthen North American executive team
How do you get the rest of the company to also follow best practices – how do you roll out a new, improved or modified...
Google Inc., the largest Internet- search company, rose the most in almost three years after reporting sales that beat...
The Web has long relegated advertising to the sidelines as part of a do-not-interrupt mandate that separated cyberspace...
Innovative Content Targeting Algorithm Uses Social, Audience, and Relevance to Maximize Efficiency
Top Sources: Online Ad Operations
- mytechboxonline.com
- AdMonsters
- adoperationsonline.com
- bawden.wordpress.com
- admonsters.com
- adage.com
- MediaPost | Online Media News
- mediaweek.com
- imediaconnection.com
- online.wsj.com
