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Closing the Deal at the Virtual Checkout

Shoppers rarely drive to the mall, load up their carts and then abandon them in the middle of the store. On the Web, though, it happens all the time.

New York Times. Added by Roger Neal on October 12, 2009

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Thomas Huynh shared a reaction in eCommerce 36 days ago

“Sounds a lot like gimmicks to me. If a customer wants to buy, he or she will buy. Otherwise, expect higher return rates.”

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