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ONLINE VIDEO ADVERTISING

As more and more companies are incorporating video into their Web presence, their ad sales teams are looking for ways to monetize this space. This topic covers the trends and stats in the online video advertising realm.


Online Video Advertising is part of Business Exchange, suggested by Howard Manus. This topic contains 464 news and 202 blog items. Read updated news, blogs, and resources about Online Video Advertising. Find user-submitted articles and reactions on Online Video Advertising from like-minded professionals.

News

Recent news on this topic.

LiveRail Launches Advertiser-Focused Technology Platform to Deliver Ef...more

LiveRail, provider of the world’s largest real-time online video ad platform, today announced the launch of LiveRail...

Interview: Mitchell Reichgut, Founder & CEO of Jun Group, Explains...more

“EarnMitchell Reichguted media” is inconsistent and famously difficult to value. Jun Group (www.jungroup.

Tremor Video Purchases InPlay Publisher Analytics Technology From Tube...more

Deal Gives Tremor Video Robust, Enhanced Reporting on Publisher-side Video Performance while TubeMogul Retains its...

Break Media Announces Rollout of New Social Video Accelerator, Guarant...more

Digital content leader unveils new Cost per View video advertising technology, delivers guaranteed quality views along...

VINDICO Sees Strong Growth for Online Video in Europe in 2012more

Company has commenced operations in London, Paris and Madrid to support expected growth of online video formats in the...

comScore Releases December 2011 U.S. Online Video Rankingsmore

Average Viewer Watched 3 Hours of Video Content on Hulu in December

MirriAd Announces New on-Premise 'Hub'more

MirriAd Limited, the market leader in digital product placement, announces the launch of the ‘Hub’, an integrated...

24/7 Real Media Acquires Digital Video Advertising Company, Panachemore

24/7 Real Media, Inc., WPP’s marketing technology company, announced its acquisition of Panache®, a leader in digital...

LiveRail Named Video Ad Server for MediaMathmore

Video Technology Company Powers Industry Move Toward Real-Time Video Buying

Brand.net Expands In-Stream Video Offering for Brand Advertisersmore

Pioneering MFP™ advertising platform’s expanded solutions maintain full guarantees of reach and frequency, audience...

Break Media's Digital Video Advertising Trends Report Forecasts Strong...more

Break Media, a leading creator and publisher of digital video content, has announced the findings of its annual Digital...

Video Ad Study: Spending Surpassed Expectations in 2011more

Projected to Continue to Increase, Specifically Within Mobile and Connected Devices, in 2012

Wurl Creates Mobile Video Channel for Any Publishermore

Video Publishers Connect with Mobile Viewers to Supercharge Engagement

Specific Media Forms Alliance with Nielsen Catalina Solutions to Launc...more

Specific Media, a digital media company, announced that it has formed a multi-year strategic alliance with Nielsen...

VideoHub and Nielsen Alliance Integrates Nielsen Online Campaign Ratin...more

VideoHub, a division of Tremor Video, and Nielsen, a global information and measurement company, today announced an...

blurbIQ Adds Michael Hirshoren to its Board of Directors; Jack Hallaha...more

Business Development and Experience Added to Board of Leading Interactive Video Advertising Technology Company

comScore Releases October 2011 US Online Video Rankingsmore

Record 20 Billion Content Videos Viewed on Google Sites

YuMe's Ad Visibility Technology Guarantees Every Impression Counts, En...more

Industry-First Viewport Detection Technology and Other Video Advertising Essentials Optimize Campaign Performance and...

blinkx Acquires Prime Visibility Media Groupmore

Integrating the world’s largest video search engine with a leading text search platform

Bleacher Report Becomes First Independent Sports Media Site to Offer H...more

Company Continues to Invest in Delivering Enhanced User Experience for Sports Fans with Original Video Programming

Jun Group Shares 2011 Social Video Trends and Insightsmore

Key Findings Reveal Humor Is Effective; Celebrities Don’t Necessarily Drive Brand Engagement; Short and Long-Form...

Auditude Research Shows Online Video Commercials Drive Increased Reven...more

Video Monetization Data Reviews 11 Billion Online Video Impressions to Determine Viewer Reaction to Content Type and...

Casale Media: DVA to Grow 25% Over the Next 12 Monthsmore

Survey of Advertisers and Agencies Shows Increase in Video Ad Spend in the Next Year, But More Than One Third of...

Digital Video Advertising to Grow 25 Percent Over Next 12 Monthsmore

Casale Media Inc., an online media company, has published a research brief showing that advertisers and agencies will...

Online Video Provider SundaySky Announces Partnership With StudioNow, ...more

SundaySky, provider of automated online video production that is scalable, personalized and effective, announced a...

Top Sources: Online Video Advertising

  • BusinessWeek
  • MediaPost | Online Media News
  • New York Times
  • adoperationsonline.com
  • online.wsj.com
  • ecommercetimes.com
  • adage.com
  • permissiontv.com
  • mashable.com
  • paidcontent.org

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