Trans-Lux Corporation, a leading supplier of LED technology for digital signage and lighting applications, today...
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OUT-OF-HOME ADVERTISING
Out-of-Home Advertising is any advertising that reaches the consumer outside of the house. This type of advertising has three general classifications: high impact; retail; and captive audience.
Out-of-Home Advertising is part of Business Exchange, suggested by
Alison Levin.
This topic contains
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News
Recent news on this topic.
D3 LED, LLC the world's leader in specialized LED digital display applications, announced the hiring of Christine...
Manufacturing Resources International (MRI) is in the final stages of acquiring a 137,000 square foot production...
At the South by Southwest (SXSW) Festival, held last March in Austin, Texas, The Independent Film Channel (IFC) used...
Mood Media Corporation, a leading global provider of in-store media, music, digital signage and scent solutions, has...
DisplaySearch, the worldwide leader in display market research, has unveiled the final agenda for its 4th annual...
Astral Out-of-Home, one of Canada's largest out-of-home advertising companies, has announced the winners of its Carte...
According to a study just released by ABI Research, the global market for digital signage, including displays, media...
Near-Field Communication, or NFC, is a set of short-range wireless protocols, similar to Bluetooth, which enables...
SeeSaw Networks has announced that it inked a deal with Effect LA, a new network of digital place-based video screens,...
rVue, Inc. has announced the addition of Jennifer Bolt to its executive team as Senior Vice President, Chief Strategy...
Selfridges, a high-end retailer on London's Oxford Street, has installed an interactive window display in support of...
"Armed with this information, you’ll be able to identify where you stand and start drafting expectations before...
About CBS OutdoorCBS Outdoor, a division of CBS Corporation (CBS.A and CBS), is one of the largest out-of-home media...
The Newseum, one of the most technologically advanced museums in the world covering 500 years of journalism.
Park Association, R&W Creative Group has developed for the Park a campaign that includes a new brand identity, out...
LAS VEGAS, NV - Skyvue, a 500-foot super Ferris wheel, is about to break ground in Las Vegas. Construction plans for...
the U.S.5 Desperate State Budget Maneuvers Market Activity Clear Channel Outdoor Holdings Inc.| CCO Lamar Advertising...
and Innovation at TracyLocke, an Omnicom agency. She brings 22 years of media strategy experience to rVue, an...
used in multiple ways.If it turns out that large numbers of people are taking pictures of an outdoor advertising...
of a woman convicted of cooking her baby in a microwave oven. The Dayton Daily News reports one outdoor advertising...
/PRNewswire via COMTEX/ -- Focus Media Holding Limited /quotes/comstock/15*!fmcn/quotes/nls/fmcn FMCN +0.
For more information, visit www.sixflags.com . About Six Flags Media Networks Six Flags Media Networks provides the...
GoGo Cast Inc., a digital out-of-home provider, has announced an in-store collaboration with Gulf Oil, LP, May 23, 2011
Market research firm, iSuppli has released a report that projects shipments of touch screen displays for the digital...
Top Sources: Out-of-Home Advertising
- screenmediadaily.com
- Advertising Age
- MediaPost | Online Media News
- digitalsignageuniverse.typepad.com
- Reuters
- livemint.com
- Globe Investor
- Adweek Online
- MarketWatch
- Mediaweek
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