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OUT-OF-HOME ADVERTISING

Out-of-Home Advertising is any advertising that reaches the consumer outside of the house. This type of advertising has three general classifications: high impact; retail; and captive audience.

Out-of-Home Advertising is part of Business Exchange, suggested by Alison Levin. This topic contains 1,048 news and 94 blog items. Read updated news, blogs, and resources about Out-of-Home Advertising. Find user-submitted articles and reactions on Out-of-Home Advertising from like-minded professionals.

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Akoo Joins Global Digital Data Exchange (DDEX) Consortiummore

Akoo International has announced that it has joined the Digital Data Exchange (DDEX), August 18, 2011

SeeSaw Networks Adds Content From Om Recordsmore

SeeSaw Networks has announced that it has inked a content agreement with Om Records August 18, 2011

Kent Lillemoe and Howard Liszt to Join Wireless Ronin Boardmore

Wireless Ronin Technologies, Inc. has announced the election of Kent Lillemoe and Howard Liszt to its Board of...

TouchTunes Attracts Private Equity Investment From 3i and VantagePointmore

3i, an international investor focused on private equity, infrastructure and debt management, have announced that it has...

Varick Media Partners with ADstruc, Launches Targeted Digital Out-of-H...more

Varick Media Management, an MDC Partners Company, has announced a partnership with ADstruc, an online marketplace for...

Three Airports Across the United Kingdom Add Digital Signage To Baggag...more

Esprit Digital, a UK-based custom screen integrator for public environments, has announced the deployment of Digital...

Digital Signage Expo Confirms Fall 2011 Forum to be Held at Mission Ba...more

Digital Signage Expo (DSE), has confirmed that it's invitation-only Fall 2011 Forum Event will be held at the beautiful...

Citibank Launches New Smart Banking Concept that Includes 2 Large Vide...more

Citibank has announced the opening of Citi's new flagship branch in New York City. The 9,700 square foot branch is...

Coinstar Announces 3rd Annual 'The Next Big Idea' Contestmore

Coinstar, Inc.,has announced that it is now accepting entries for its 3rd annual The Next Big Idea contest August 15,...

Outdoor advertising continues to face turbulent timemore

Cropped marketing budgets are forcing outdoor advertisers to renegotiate rentals and drop profit margins.

OAAA Study Finds Out-of-Home Advertising Performance Shows Continued G...more

Out-of-home advertising revenue rose 4.5 percent in the second quarter of 2011 compared to the same period in 2010,...

Proximity Wins Astral Out-of-Home's 2011 Carte Blanche for Creatives C...more

Astral Out-of-Home, one of Canada's largest out-of-home advertising companies, has announced the winners of its Carte...

Ad Spend on Outdoor and Radio Rises on National Advertising, New Metri...more

NEW YORK (AdAge.com) -- Radio and outdoor advertising are seeing renewed spending, helped along by improved measurement...

Cinema Scene Marketing Launches Large Format Video Wall In New York Ci...more

Cinema Scene Marketing, a leading providers of in-lobby media and promotions, has announced the installation of its...

500-Foot Super Ferris Wheel Planned for Las Vegas, Skyvue Wheel to Inc...more

LAS VEGAS, NV - Skyvue, a 500-foot super Ferris wheel, is about to break ground in Las Vegas. Construction plans for...

Daktronics Digital Billboard Business More Than Doubles From Previous ...more

Daktronics Inc. Brookings, S.D., has announced that its digital billboard shipments more than doubled in the past year ...

Ocean Outdoor and Brand Republic Announce The Art of Outdoor Digital C...more

Ocean Outdoor, a London-based digital out-of-home media company is partnering with Brand Republic, a leading online...

JCDecaux Reports Higher Revenues, Revenues Up 5.3% with Strong Increas...more

JCDecaux SA has announced its 2011 half year financial results, August 5, 2011

Akoo Names Chief Marketing Officer, Derek Koenig to Lead Marketing and...more

CHICAGO, IL - Akoo, the largest out-of-home television network delivering entertainment programming and mobile...

Canadian Health Media Network Expands Digital Signage Network to 1000 ...more

Canadian Health Media Network (CHMN) has announced that they have doubled their digital signage venues and audience...

Mood Media Tops Profit 200 List of Canada's Fastest-Growing Companiesmore

Mood Media Corporation, a leading global provider of in-store media, music, digital signage and scent solutions, has...

Barco and The Barnycz Group Win Architainment Award for American Eagle...more

Barco and The Barnycz Group have announced that they have been recognized by Live Design Magazine's Excellence Awards...

Project Ocean's Interactive Digital Signage Campaign Makes a Splash at...more

Selfridges, a high-end retailer on London's Oxford Street, has installed an interactive window display in support of...

Outdoor Advertising Association Recognizes Monster Mediamore

Monster Media, a leading digital out-of-home advertising company, has announced that they have been recognized by the...

Volkswagen's Digital Out-of-Home Advertising Campaign Features Weather...more

Skiers and snowboarders who work in office buildings containing the Wall Street Journal Office Network (WSJON) are in...

Topic Feed: Most active content in Out-of-Home Advertising

Top Sources: Out-of-Home Advertising

  • screenmediadaily.com
  • isnare.com
  • emarketer.com
  • hollywoodbranding.wordpress.com
  • Advertising Age
  • MediaPost | Online Media News
  • Latest articles from Isnare.com
  • digitalsignageuniverse.typepad.com
  • bizcommunity.com
  • Reuters

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