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OUT-OF-HOME ADVERTISING

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Out-of-Home Advertising is any advertising that reaches the consumer outside of the house. This type of advertising has three general classifications: high impact; retail; and captive audience.

Out-of-Home Advertising is part of Business Exchange, suggested by Alison Levin. This topic contains 1,048 news and 94 blog items. Read updated news, blogs, and resources about Out-of-Home Advertising. Find user-submitted articles and reactions on Out-of-Home Advertising from like-minded professionals.

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Broadcast International Reports Increased Revenues from Recurring Fees...more

Broadcast International has announced that fiscal 2010 revenues reached $7,313,218, a 102% increase from the $3,627,571...

screenmediadaily.com. Added to topic by Lionel Tepper on April 1, 2011
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CBS Outdoor's Chris Combs Receives 2011 Luminaire Award Honoring Outst...more

NEW YORK, NY - Chris Combs, director of design development at CBS Outdoor, was one of five (5) winners of the...

screenmediadaily.com. Added to topic by Lionel Tepper on May 9, 2011
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Nielsen Reports Location-based Ad Exposures Rising, 58 Percent of Youn...more

From the airport to the elevator, from the gym to the gas station, digital location-based video ad exposures are seeing...

screenmediadaily.com. Added to topic by Lionel Tepper on April 15, 2011
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SeeSaw Signs Effect LA Network, Expands Digital Signage Footprint to A...more

SeeSaw Networks has announced that it inked a deal with Effect LA, a new network of digital place-based video screens,...

screenmediadaily.com. Added to topic by Lionel Tepper on May 27, 2011
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Do Your Analytics Homework Before Hiring Digital Help | Shauna Nichols...more

"Armed with this information, you’ll be able to identify where you stand and start drafting expectations before...

shaunanicholson.com. Added to topic by Shauna Nicholson on May 27, 2011
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Geoworld Summit to Highlights Convergence of Mobile and Digital Out-of...more

The second Geoworld Summit will bring together 150 geoweb pioneers from all over the US. The leading northeastern...

screenmediadaily.com. Added to topic by Lionel Tepper on May 5, 2011
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rVue Now Offering Free Digital Out-Of-Home Media Analytics to All Digi...more

rVue Holdings Inc.has announced that it is providing hosted web-based analytics for digital out-of-home (DOOH) media at...

screenmediadaily.com. Added to topic by Lionel Tepper on March 22, 2011
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Digital Signage Expo's 2nd Annual APEX Awards Recognizes the Best In D...more

Last week at the Paris Hotel in Las Vegas, Digital Signage Expo presented its 2nd Annual APEX Awards dinner that...

screenmediadaily.com. Added to topic by Lionel Tepper on March 1, 2011
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World's Largest High-Definition Outdoor Video Display Under Constructi...more

Galvan Industries has announced the completion of a steel frame that will support the world's largest high-definition...

screenmediadaily.com. Added to topic by Lionel Tepper on May 1, 2011
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Digital Screenmedia Association Names Brian Ardinger Presidentmore

The Digital Screenmedia Association (DSA) Advisory Board elected new officers for the 2011-2012 term during its...

screenmediadaily.com. Added to topic by Lionel Tepper on May 1, 2011
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SeeSaw Networks Adds Bob Martin, industry Veteran to Lead Digital Out-...more

SeeSaw Networks, a leading digital place-based media company, has announced the addition of Bob Martin to cultivate...

screenmediadaily.com. Added to topic by Lionel Tepper on May 1, 2011
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Eye Tracking Study Reveals Shopper Behavior, 47.8% of People Took a Se...more

Leading mall media specialist, EYE, has revealed the results from its Eye Tracking study in the US finding among other...

screenmediadaily.com. Added to topic by Lionel Tepper on January 18, 2011
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Ecast to Introduce New Social Media Integration at SXSW Interactive Ex...more

Ecast, a leading provider of in-location interactive media solutions, has announced the integration of social...

screenmediadaily.com. Added to topic by Lionel Tepper on March 14, 2011
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Nanonation Helps Retailers "Start Here" at Customer Engageme...more

Nanonation will showcase a number of new, digital screenmedia solutions at the Customer Engagement Technology World...

screenmediadaily.com. Added to topic by Lionel Tepper on April 25, 2011
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Wireless Ronin Reports Increased Revenue, Sales Increase 123 Percentmore

Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a leading digital signage provider, has announced its financial...

screenmediadaily.com. Added to topic by Lionel Tepper on May 16, 2011
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NCR Launches New Kiosk Design at NRF, NCR SelfServ Slimline Helps Reta...more

NCR Corporation has announced a new kiosk enclosure, engineered with a sleek, modern design. The new NCR SelfServ...

screenmediadaily.com. Added to topic by Lionel Tepper on January 11, 2011
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Digital Out-of-Home Networks Help Raise Funds for Japan, Monster Media...more

The digital out-of-home industry (DOOH) has pledged to distribute public service ads to help raise funds and sustain...

screenmediadaily.com. Added to topic by Lionel Tepper on March 30, 2011
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Retail and Healthcare Are Among the Strongest Verticals for Digital Ou...more

Digital Signage Expo (DSE) has announced the results of its Quarterly Business Barometer Survey for Q4 2010, April 20,...

screenmediadaily.com. Added to topic by Lionel Tepper on April 20, 2011
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Nielsen OnLocation to Measure Six Flags Entertainment In-Park Digital ...more

Six Flags Entertainment Corporation has announced an agreement with The Nielsen Company's OnLocation Measurement...

screenmediadaily.com. Added to topic by Lionel Tepper on May 10, 2011
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DisplaySearch Releases Agenda for Upcoming Digital Signage Conference,...more

DisplaySearch, the worldwide leader in display market research, has unveiled the final agenda for its 4th annual...

screenmediadaily.com. Added to topic by Lionel Tepper on June 2, 2011
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Caltron's LBT-1503O 15-Inch Open Frame LED Monitor Offers Energy Savin...more

efficient 15-inch (LBT-1503O) Open Frame LED Monitor. The LBT-1503O is available with a touch screen option for...

screenmediadaily.com. Added to topic by Lionel Tepper on May 9, 2011
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Out-of-Home, Fueled by Digital, to Weather Recession Wellmore

Though the outdoor industry has not been immune to the pressures facing other advertising sectors, and though total ad...

mediabuyerplanner.com. Added to topic by Darryl Vaughns on January 5, 2009
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JetBlue Airways Digital Out-of-Home Campaign Lands in Boston, Los Ange...more

JetBlue Airways Digital Out-of-Home Campaign Lands in Boston, Los Angeles, and New York. You Above All Campaign...

screenmediadaily.com. Added to topic by Lionel Tepper on October 18, 2010
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Gas Station TV Adds Interactivity-Based Advertising, First-Of-Its-Kind...more

Gas Station TV, has expanded its product offerings with the addition of interactivity-based advertising functionality.

screenmediadaily.com. Added to topic by Lionel Tepper on March 3, 2011
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Pattison Outdoor Advertising Announces Acquisition of Onestop Media Gr...more

Pattison Outdoor Advertising Inc., a division of the Jim Pattison Group and Canada's largest out-of-home media company,...

screenmediadaily.com. Added to topic by Lionel Tepper on March 22, 2011
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Topic Feed: Most active content in Out-of-Home Advertising

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  • Advertising Age
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Local Advertising Sales Representative Reach | Dallas, TX
Posted: May 13
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