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OUT-OF-HOME ADVERTISING

Out-of-Home Advertising is any advertising that reaches the consumer outside of the house. This type of advertising has three general classifications: high impact; retail; and captive audience.

Out-of-Home Advertising is part of Business Exchange, suggested by Alison Levin. This topic contains 1,048 news and 94 blog items. Read updated news, blogs, and resources about Out-of-Home Advertising. Find user-submitted articles and reactions on Out-of-Home Advertising from like-minded professionals.

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Digital Signage Expo 2011 Reports Record Numbers, Opening Day See High...more

Digital Signage Expo, the only International Conference Summit & Trade Show exclusively dedicated to digital...

LG Launches Glasses-Free 3D Digital Signage Advertising Campaign Acros...more

LG's Optimus 3D campaign will be one of the largest deployments of 3D digital signage to date rolling out at Carphone...

Near-Field Communications Now Available on Reach Media Group's San Fra...more

SAN FRANCISCO, CA - RMG Networks and Blue Bite have announced the deployment of NFC (Near-Field-Communication)...

Lamar Advertising Company Announces First Quarter 2011 Operating Resul...more

BATON ROUGE, LA - Lamar Advertising Company, a leading owner and operator of outdoor advertising and logo sign...

Reflect Adds New Senior Marketing Manager, Tracie Wilbanks to Lead Bra...more

Reflect, a leading full-service provider of digital out-of-home merchandising and advertising solutions, has announced...

Ayala Malls Cinema Deploys CAYIN Digital Signage Solution, 22 Screen N...more

CAYIN Technologies, a developer of digital signage solution, has announced that their products have been deployed at...

Clarkson University Installs Large Scale Video Wall at New Student Cen...more

Christie's MicroTiles is one two modular display systems that have recently entered the market. Prysm, a San Jose-based...

Outdoor advertising holds up against the trendmore

OUTDOOR advertising was the only ray of light in traditional media in 2008. Full-year revenue figures due out today are...

Prysm Opens Showrooms In London, New York, San Jose and Los Angeles, U...more

Prysm has announced the opening of demonstration showrooms in New York, Los Angeles, San Jose and London, May 3, 2011

Toshiba TEC Purchases Stake In Yeahpoint, Acquires Expertise In Intera...more

Toshiba TEC, the Toshiba subsidiary that handles the group's non-PC digital products, has purchased a 12% stake in...

Adspace Networks Hires New VP, National Accounts, Patricia Cohen New V...more

Adspace Digital Mall Network, owner of the largest in-mall digital advertising network in the country, has hired...

HP Adds Point-of-Sale and Kiosk Solutions Aimed at Retailers, New Self...more

HP has announced new technology solutions to help retailers engage with their customers and enhance the shopping...

Digital Signage Expo Announces 2012 APEX Awardsmore

Digital Signage Expo (DSE), the world's largest International Tradeshow and Conference dedicated to digital signage,...

Thailand's Suvarnabhumi International Airport Deploys 23 Screen Digita...more

Cayin Technologies, a developer of digital signage media player and software solutions, has announced that Suvarnabhumi...

iSign Partners with RTown, Interactive Marketing Solution to Reach Mor...more

Interactive Marketing Solution to Reach More Than 4.5 Million Guests Through In-Room TV and Mobile Devices , April 7,...

VisionChina Media Expands Digital Out-of-Home Network Adding 3 New Sub...more

VisionChina Media Inc, one of China's largest digital out-of-home advertising networks on mass transportation systems,...

LocaModa Partners with Reach Media Group, Announce Rollout of Location...more

LocaModa and Reach Media Group (RMG) has announced the first national rollout of location-based services (LBS) for the...

Walsh Vision and National Datacast Announce MediaLink, New Connectivit...more

Walsh Vision, a cellular wireless solutions integrator, and National Datacast, Inc., a national provider of...

Ace Marketing to Launches Mobiquity Networks, Location-Based Mobile Ma...more

Ace Marketing & Promotions, Inc. has announced they have signed an exclusive rights agreement with Eye Corp to...

Chilin Technology Announces Reorganization, Vertigo Digital Displays ...more

Chilin Technology, part of the Chi-Mei Group, is a leading OEM/ODM design, engineering, and manufacturing company...

Astral's AeroVertical Network Adds 80 Additional Digital Signage Scree...more

Astral Out-of-Home, one of Canada's leading out-of-home advertising companies and a subsidiary of Astral Media Inc.

Outcast Media Merges with PumpTop TV and Health Club Media Network Rea...more

Outcast Media solidified its leadership position in the fast-growing place-based advertising industry today by...

JCPenney Connects Instore, Social, and Mobile Channels, Interactive To...more

JCPenney has announced the launch of a new mobile initiative that connects mobile commerce with social and instore...

Digital Out-of-Home Advertising Revenue Grows 16%, DPAA Study Finds Re...more

The Digital Place-based Advertising Association (DPAA) announced today that growth rates for the industry sector...

Clear Channel Outdoor Reports Higher Revenues, Revenues increase 7 Per...more

SAN ANTONIO, TX - Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) has reported results for the first quarter ended...

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  • Advertising Age
  • MediaPost | Online Media News
  • Latest articles from Isnare.com
  • digitalsignageuniverse.typepad.com
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