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PHARMACEUTICAL MARKETING

The game and the rules of marketing pharmaceuticals have changed over the years. Pharmaceutical marketing covers the business of advertising and promoting the sale of prescription drugs to doctors and consumers.

Pharmaceutical Marketing is part of Business Exchange, suggested by Peter Sonnenreich. This topic contains 677 news and 103 blog items. Read updated news, blogs, and resources about Pharmaceutical Marketing. Find user-submitted articles and reactions on Pharmaceutical Marketing from like-minded professionals.

News

Recent news on this topic.

Consumer Groups File Class Action Over Copay Coupons, Allege Bribery a...more

Arent Management Consulting: 3 Ways to CRUSH Micro-Managersmore

Selling medical devices that are evolutionary not revolutionarymore

Medical device innovation is slowing down - so product categories are becoming more and more crowded often filled with...

Selling to experienced vs. new physicians – it’s not just more of the ...more

While many of the new physicians may have similar professional and personal drivers as their more senior colleagues,...

Medical sales – blog round up – Winter 2012more

If you missed some of our medical sales and medical device blogs posts, here’s a chance to look at our most popular...

Hospital sales – business-as-usual will be business lost to competitor...more

Hospitals are going through a transformational period - changing what they buy and how they buy. Sales will not prosper...

Tips for writing keyword-rich resumes for scientific and engineering j...more

Jobs in biotechnology and biopharmaceuticals. The primary take-home message for effective resume writing is to make the...

Emerging trends in medical device sales – podcastmore

In this interview with Dr. Richard Ruff, co-founder of Sales Horizons, we learn more about current medical device sales...

New Developments in Pharma/FDA Faceoffmore

Pharma – new challenge, new sales strategy, new sales trainingmore

Times have changed for pharma sales and pharma sales training. Big pharma is moving from formal sales pitches to...

Medical device sales – translating clinical value into economic valuemore

Fewer and fewer device adoptions are driven strictly by clinical specifications. People, other than the physician, are...

Overcoming Nasty Side-Effects Means the Difference Between Life and De...more

Diabetes – Costs Over 4 Million Lives and 26 Billion Dollars « markets...more

Medical sales – impact of hospital mergers and acquisitions on sales s...more

With an increased number of hospital mergers and acquisitions in 2012, new opportunities open for medical sales,...

Storytelling Superbrands B2B Marketingmore

Stories That Create Trust | Storytelling To Create Impact Brandsmore

Attention medical sales reps – a new job opportunitymore

A growing number of hospitals are hiring drug and medical device sales reps to call on physicians offices to persuade...

Medical sales – blog round-up – Fall 2011more

If you missed some of our medical sales and medical device blogs posts in the salestrainingconnection.

Trinity Insights | Introducing Agile M - Mobile Sales Insights for Lif...more

By Zackary King Since its introduction last year, the iPad has quickly become the life sciences industry’s preferred...

Trinity Insights | Getting the Most from a National Campaign at the Lo...more

By Brian Irwin Managing the pull-through of a successful national brand campaign at the local level is always...

Global Pharma Innovation at Abbottmore

Tom Mottola, Senior Business Systems Manager at Abbott, a global pharmaceuticals and health care products company,...

A Hard Turn - Big-Rig Drivers Focus on Getting Healthymore

Beset by insurance costs and desperate to make sure that drivers pass health tests, trucking companies and industry...

Pfizer to Sell Lipitor Directly to Patients After Patent Expiresmore

Pfizer is planning to sell Lipitor at generic prices directly to patients, part of an effort to hold onto sales of...

Creating effective Mission, Vision, and Values Statements for biotechn...more

Mission, Vision, and Values Statements are the most fundamental elements of strategic planning for a business or...

Analysis: Lipitor, legendary cash cow, prepares for fadeout | Reutersmore

NEW YORK (Reuters) - It may take a breakthrough treatment for Alzheimer's disease to match the $130 billion lifetime...

Top Sources: Pharmaceutical Marketing

  • adage.com
  • salestrainingconnection.com
  • New York Times
  • epharmasummit.blogspot.com
  • accenture.com
  • marketingperformance-ltd.com
  • online.wsj.com
  • goo.gl
  • Reuters
  • BusinessWeek

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Associate Director Aubagio Marketing Genzyme | Cambridge, MA
Posted: May 1
Brand Marketing Director - Pharmaceutical Rapidly Growing Healthcare Organization | Philadelphia, PA
Posted: May 7
Pharmaceutical Hospital District Sales Manager NYQQDMM Biotech / Pharma Company | New York, NY
Posted: May 21
Urology Pharmaceutical Sales Rep Warner Chilcott | Springfield, MO
Posted: May 29

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