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<title><![CDATA[Adam Kleinberg]]></title>
<link>/profile/adam-kleinberg/akleinberg097/rss20/</link>
<description><![CDATA[I'm a founder and CEO of Traction, a San Francisco-based creative agency with a digital core. We're often asked, are we an interactive agency or an ad agency? The answer is yes. We design brand experiences for our clients using smart advertising, emerging media and sound strategic thinking. We do interactive marketing—we just create interactions that extend beyond digital.
Since founding the agency is 2001, we have been fortunate to help some pretty terrific brands achieve greater share of mind—and share of pocket. These companies include TiVo, Adobe, Wal-Mart, Virgin Mobile, Livescribe, CamelBak, CaesarStone Quartz Surfaces, Bank of America, Sun, SAP, Clos du Bois, Bonny Doon Vineyards, ZoneAlarm, Dolby, DriversEd.com and the Web 2.0 Expo.]]></description>
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<title><![CDATA[5 marketing megatrends you can't ignore]]></title>
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<pubDate>Fri, 13 Nov 2009 17:07:21 EST</pubDate>
<description><![CDATA[Shared a reaction in Content Marketing]]></description>
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<title><![CDATA[5 marketing megatrends you can't ignore]]></title>
<link>http://www.imediaconnection.com/content/24911.asp</link>
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<pubDate>Fri, 13 Nov 2009 17:06:08 EST</pubDate>
<description><![CDATA[Savvy marketers are recognizing the impact of mass collaboration and constant connectivity The broader trends of globalization and corporate distrust are reshaping how consumers interact with brands The global sense of urgency to fix the world's...]]></description>
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<title><![CDATA[BlogTraction: Online marketing in a downturn]]></title>
<link>http://blogtraction.blogspot.com/2008/10/online-marketing-in-downturn.html</link>
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<pubDate>Thu, 30 Oct 2008 17:31:31 EDT</pubDate>
<description><![CDATA[I attended a BtoB Magazine marketing event this morning here in San Francisco. Some interesting presentations from client-side marketers and some good insight during the Q&amp;A session into how companies are reacting to the financial crisis. The presenters were from SAP, Sybase, Visa and Barclay's, so it was a good sampling.]]></description>
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