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Bing Kimpo

9 contributions

5 followers

BING KIMPO

Chief Marketing Officer
Marketing and Advertising, Philippines

I'm a media creature.

My career began as a radio DJ and TV producer at broadcast network ABS-CBN. After a few years, I shifted to marketing and communications, working as an advertising suit, then a public relations writer and strategist at integrated marketing communications company DDB Philippines. I went back to media, producing shows and selling advertising on shows on radio (at The Hive / RJ100) and TV (Overseas Pinoy Television). I left media for a while join Rechargeplus, a technology company offering payment solutions.

I'm now back in media - this time in the out-of-home sector with the Trackworks Outernet Group (Trackworks, Mass Transit Marketing Solutions, Narra Digital Media and Marketing), where I now try to bring together all that I have learned to develop and sell marketing-oriented and technology-driven media opportunities.

My goal is simple: I'd like to develop and grow a media network that is responsive and relevant to the Filipino context.

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Work Experience

President and CEO
Narra Digital Media and Marketing, Inc.
9/2007 - Present
Chief Marketing Officer
Trackworks
8/2006 - Present
Vice President for Strategic Planning
Rechargeplus
2005 - 2006
General Manager
Wall City Entertainment Inc.
2003 - 2005
Account Group Head
DDB Philippines
2002 - 2003
Sales and Marketing Manager / Producer
Rajah Broadcasting Network
2001 - 2001
Senior Corporate Communications Officer
Publicis AMA / AMA DDB
1996 - 2001
Radio Personality / Producer / Desk Editor
ABS-CBN
1994 - 1996

Education

University of the Philippines, 2010
MA
Development Communications
Ateneo de Manila University, 2002
MBA
Xavier University, 1996
Ateneo de Manila University, 1993
Communication Arts
Ateneo de Manila University, 1991
High School
Ateneo de Manila University, 1986
Grade School

Recent Activity

Payment Solutions

Topic suggested 1316 days ago

Out-of-Home Marketing

Topic suggested 1316 days ago

Out-of-Home Media

Topic suggested 1316 days ago

Added to Out-of-Home Advertising with a reaction 1316 days ago


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