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Cameron McNaughton

164 contributions

25 followers

CAMERON MCNAUGHTON

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President
Marketing and Advertising, Raleigh-Durham, North Carolina Area

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Work Experience

Senior Partner
Rojek Consulting Group Inc.
2008 - Present
President
McNaughton Automotive Perspectives
2006 - Present
Partner, Executive Director Account Management
McKinney & Silver
8/1994 - 7/2006
Various Account Management
Lowe Group (& earlier iterations)
1985 - 1994
Account Executive
Ammirati & Puris
1980 - 1984

Education

Colgate University, 1977
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Recent Activity

Cadillac’s “Business Unusual” demonstrates that if you are a content... more

Added to Brand Marketing, Automotive Marketing, Brand Strategy, Advertising Creative, Auto Industry 440 days ago

The power of real people helps re-build the Mercedes-Benz brand. more

Added to Brand Marketing, Automotive Marketing, Brand Identity, Brand Strategy, Advertising Creative, Auto Industry 451 days ago

VW’s Bulli concept, the VW Bus, Jerry Garcia and Yogi; deja vu all... more

Added to Brand Marketing, Volkswagen, Automotive Marketing 454 days ago

The Super Bowl: The big winner was an ad beauty contest also-ran. more

Added to Brand Marketing, Automotive Marketing, Brand Strategy, Advertising Creative 454 days ago

17 Million in sales predicted for 2015, here we go… « McNaughton... more

Added to Automotive Marketing, Auto Industry 510 days ago

Cadillac opens 2011 with a new campaign: “Red blooded luxury. more

Added to Brand Marketing, Automotive Marketing, Advertising Creative, Auto Industry 510 days ago

Is Fiat taking VW’s US positioning? « McNaughton Automotive... more

Added to Brand Marketing, Automotive Marketing, Brand Strategy, Auto Industry 546 days ago

Volume is the holy grail of the auto industry…but should it be? The... more

Added to Brand Marketing, Automotive Marketing, Brand Strategy, Auto Industry 563 days ago

Why buy a Volkswagen? « McNaughton Automotive Perspectives more

Added to Brand Marketing, Automotive Marketing, Brand Strategy, Auto Industry 563 days ago

Top global automotive brands–Interbrand’s 2010 global brand ranking «... more

Added to Brand Marketing, Automotive Marketing, Brand Identity, Brand Strategy, Auto Industry 620 days ago


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