DAN WALLACE

I help leaders increase sales and profitability through marketing. Core competencies include marketing strategy development, creative direction and copywriting. My style is collaborative. The focus is on results.

When it's time to implement, clients can tap into the Idea Food database, which records relationships with over 500 talented marketing specialists (e.g., web developers, PR firms, designers, videographers, agencies, etc.). I also use this database for talent and agency searches.

For agencies and design firms I provide marketing strategy and copywriting support — helping them create brand names, advertising campaigns, direct response programs, collateral materials, and web sites for their clients.

I work by the project, by the hour, or on retainer. Some clients (e.g., Honeywell, Star Tribune, Martin Williams) have had me work at their site to provide strategic thinking and creative work.

Representative Clients: BioMedix; Capsule; City of Minneapolis; e-fortunecookie.com; Graphiculture; Experience Engineering; Hamline University; IBM; Leonard, Street & Deinard; Palomino; PDI; Research International; Murray's; Summit Brewing; The Hill Library; The Prouty Project; Target; Twill for Men; United Way; Wize.com. (See LinkedIn recommendations.)

To talk about your needs, call me at 612-339-7848 or send an e-mail to: dan@ideafood.com. There is no charge for initial meetings.

Twitter ID: @ideafood