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<title><![CDATA[Jessica Sibley]]></title>
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<description><![CDATA[Jessica Sibley, Senior Vice President and Worldwide Publisher for BusinessWeek is responsible for directing BusinessWeek’s integrated sales team and driving all advertising-based revenue for BusinessWeek’s multimedia products, including print, digital,events and the brand’s mobile, video and TV offerings. Prior to joining BusinessWeek, Ms. Sibley was Vice President, Multimedia Sales New York, New England and Europe for The Wall Street Journal.]]></description>
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<title><![CDATA[Bloomberg Philanthropies]]></title>
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<pubDate>Tue, 06 Apr 2010 10:22:46 EDT</pubDate>
<description><![CDATA[Bloomberg Philanthropies is the umbrella organization that manages the charitable giving of billionaire entrepreneur turned politician Michael Bloomberg. The New York City mayor has pledged more than $1.5 billion (by Nov. 2008) to support the arts, education and public health, including initiatives to curb smoking and prevent traffic-related deaths. Mike Bloomberg was named to BusinessWeek's 2008 list of the 50 Top American Givers, which recognizes the most generous U.S. philanthropists.]]></description>
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<title><![CDATA[Davis Brand Capital]]></title>
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<pubDate>Tue, 06 Apr 2010 10:21:06 EDT</pubDate>
<description><![CDATA[Davis Brand Capital specializes in the creation and management of brand capital. We serve clients worldwide, helping them to identify, allocate and deploy brand capital for maximum value and return on investment.
Our work produces practical results through an interdisciplinary approach to brand capital consulting, research, and learning.
We consult in three interrelated, measurable areas to help organizations leverage and realize the value of their brand capital in the marketplace: analytics, strategy and management &amp; measurement.
We also publish Unbound Edition, where we cover brands, markets, media, cultural patterns and the intersection of them all. We curate relevant content to share with marketing professionals, and we analyze, interpret, and apply what we learn to help our clients address their unique challenges. We invite you to join the conversation at Unbound Edition.]]></description>
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<title><![CDATA[Pam Dyer]]></title>
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<pubDate>Tue, 06 Apr 2010 10:21:02 EDT</pubDate>
<description><![CDATA[Successful leader with 17+ years of experience planning and managing complex corporate marketing and communication initiatives for local and global firms, including managing the definition, design, planning, and implementation of promotional strategies and production of deliverables. Strengths include identifying marketing and internal/external messaging opportunities and content development/program management from concept through execution. Expert manager of cross-functional teams and projects, adept at successful collaboration and relationship-building among internal and client organizations and outside vendors and partners.
Core Competencies:
• Integrated Marketing
• Communications
• Messaging &amp; Positioning
• Brand Stewardship
• Copywriting/Editing
• Cross-Functional Team Leadership
• Web Strategy &amp; Content Management
• Program Development
• Non-Technical Program Management
• Market Research &amp; SWOT Analysis
• Project Management
• Budget Development &amp; ROI Tracking
• Vendor &amp; Client Relationship Management
• Event Management
• Strong Technical Aptitude]]></description>
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