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<title><![CDATA[Jill Perlberg]]></title>
<link>/profile/jill-perlberg/jperlberg642/rss20/</link>
<description><![CDATA[I help companies define thier strategy and objectives related to sales and marketing. Following strategy definition, I drive understanding of the organization's needs and collaborate with internal and external stakeholders to implement marketing solutions that meet those needs. Typically, the solutions are digitally-driven.
My focus is solutions that have a direct impact on the business’s target audiences, such as company-sponsored websites (company dot com, B2B- or B2C-focused sales sites), digital marketing (social media, mobile, video, webinars, etc.), and employee/personal branding.
I have demonstrated expertise in the following areas:
-Implementation of marketing programs focusing on social media, partnerships and affiliates, email marketing, content strategy, and KPI measurement through Google Analytics and Omniture
-Editorial management and content creation
-Leading cross-functional teams within a matrixed organization
-Organizational change management processes
-Executive management communication
-Building and establishing new departments from need identification and business plans to staff hiring and training.
-Budget management with proven success in overall SG&A savings.]]></description>
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<title><![CDATA[Navigating Uncertain Financial Times Webcast]]></title>
<link>http://event.on24.com/r.htm?e=521473&amp;s=1&amp;k=CDD232305EA70B9E7B63E01E694C73B5&amp;partnerref=bxbnewsweek</link>
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<pubDate>Thu, 11 Oct 2012 11:04:18 EDT</pubDate>
<description><![CDATA[Unemployment, shrinking home values, saving for retirement, or the currentpolitical climate keeping you up at night? You are not alone. So, how do you achieve your hopes, dreams and goals when you are inundated with financial headlines from every angle?
NM is hosting a free webcast where financial expert Bill Taylor, JD, CLU will discuss why financial security is more than a number, identify key questions often overlooked in most financial conversations, and share tips to help you avoid being overwhelmed and gain control]]></description>
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