JOELLYN "JOEY" SARGENT

Strategic Marketing & Management Consultant

I help organizations create vigorous growth and powerful brand presence by drawing on extensive global experience in marketing, branding and strategy for companies ranging from start-ups to the Fortune 100.

Entrepreneurs and executives call on me to propel their businesses forward with creative solutions to business challenges and fresh approaches to new market opportunities.

My clients enjoy real, bottom line results in areas including:

• Accelerated Revenue Growth
• Shorter Sales Cycles
• Improved Marketing ROI
• Stronger Brand Awareness
• Greater Operational Efficiency
• Increased Customer Loyalty
• More Vocal Brand Advocates

My industry experience encompasses: Wireless, Mobile, Telecom and Communications; Online Retail and e-Commerce; Mortgage, Banking and Financial Services; Aviation/Avionics and Transportation; Manufacturing; Professional Services; Home Remodeling and Interior Design; Staffing/Recruiting; Health Care and Education.

Expertise:
• Strategy Formulation | Strategic Marketing
• Market Opportunity | Go to Market Plans
• Competitive Analysis & Positioning Strategies
• Sales & Marketing Alignment
• Customer Insights, Loyalty and Retention Programs
• Digital Strategy | SEM & SEO | Social Media
• Technology Marketing | Product Strategy
• Branding, Corporate Identity & Naming