LEYL MASTER BLACK

Leyl Master Black is a tech PR and marketing professional with more than 15 years experience driving high-impact communications programs for emerging market leaders. Leyl recently returned to Sparkpr as a Managing Director after a five-year stint running Marketing Alchemist in Seattle and San Francisco. Earlier in her career, Leyl served as vice president of marketing at Sagent and was director of marketing at WhiteLight Systems. Leyl has an MBA from University of Indiana's Kelley School of Business and a BA from the University of Virginia, where she was an Echols Scholar.

Leyl brings a unique business perspective to her work - one that reflects both formal education and a career that spans more than 50 companies and two Silicon Valley boom-and-bust cycles. Leyl guides clients in crafting a powerful narrative for their company and finds innovative ways to tell their story. She helps clients stay ahead of market and identifies opportunities for them to tap trends and build strategic partnerships. She also provides expert counsel in how to navigate today's fast-changing media environment.