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Mark Lipsky

56 contributions

7 followers

MARK LIPSKY

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President / CEO
Marketing and Advertising, Greater Philadelphia Area

30-year radio marketing professional with deep management experience on both the media and agency sides. Serious strategist, creative tactician, detail-driven manager. Frequent convention speaker and guest columnist in industry trades.

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Work Experience

President / CEO
Radio Direct Response / RDR Promotions
9/1993 - Present
President / CEO
The Radio Agency
1989 - 1993
Corporate Promotions Coordinator
Greater Media, Inc
1985 - 1989
Director of Advertising & Promotion
WPEN + WMGK
1979 - 1989

Recent Activity

The Write Way more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Marketing Challenges 24 days ago

The Cure for Writer's Block more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Advertising in a Recession, Marketing Challenges 68 days ago

Just The Facts (that I care about) more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Marketing Challenges 72 days ago

The Right Path more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Marketing Challenges 85 days ago

At Attention! more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Advertising in a Recession, Marketing Challenges 108 days ago

The Cure for Writer's Block more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Advertising in a Recession, Marketing Challenges 132 days ago

Google Radio Misses Success by 30 Seconds more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Advertising in a Recession, Marketing Challenges 177 days ago

Arbitron PPM – Behind the Numbers more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Marketing Challenges 192 days ago

RDR Blog Zone » Blog Archive more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Advertising in a Recession, Marketing Challenges 202 days ago

Radio Baseball more

Added to Chief Marketing Officer (CMO), Radio Broadcasting, Marketing Challenges 215 days ago

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