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<title><![CDATA[Matt Ambrose]]></title>
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<description><![CDATA[Concise copy for press releases, articles, brochures and websites.]]></description>
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<title><![CDATA[Why Are 46% of Businesses Using Email Marketing? It Should Be 100% | bda]]></title>
<link>http://www.thinkbda.com/2009/11/20/why-are-46-of-businesses-using-email-marketing-it-should-be-100/</link>
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<pubDate>Fri, 20 Nov 2009 08:13:55 EST</pubDate>
<description><![CDATA[Email services provider Campaigner recently surveyed 259 small businesses of which 46% said they used email marketing and 36% plan to start in the next year. So am I impressed by these findings? Does nearly half already using email sound a lot?]]></description>
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<title><![CDATA[Why You Shouldn't Wait for Smartphones to Start Marketing on Mobiles | bda]]></title>
<link>http://www.thinkbda.com/2009/11/13/why-you-shouldnt-wait-for-smartphones-to-start-marketing-on-mobiles/</link>
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<pubDate>Fri, 13 Nov 2009 06:31:03 EST</pubDate>
<description><![CDATA[In all this anticipation for smartphones, are some companies missing out on a mass market mobile marketing opportunity that already exists?]]></description>
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<title><![CDATA[10 Great Branded iPhone Apps (and Pepsi's) | bda]]></title>
<link>http://www.thinkbda.com/2009/10/22/10-great-branded-iphone-apps-and-pepsis/</link>
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<pubDate>Thu, 22 Oct 2009 10:41:17 EDT</pubDate>
<description><![CDATA[With marketing so fragmented these days, even the biggest brands risk slipping up trying something new. And it’s been Pepsi left blushing after its iPhone app, ‘Amp Up Before You Score’, attracted the wrong sort of headlines for pigeonholing women...]]></description>
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