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<title><![CDATA[Matthew Mortellaro]]></title>
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<description><![CDATA[I’m a communications and media relations professional living in Lausanne, Switzerland. My experience includes positions in very focused industries, such as banking and education, as well as assignments in the flexible and fast-paced environment of agencies. I’ve organized media interviews in Amsterdam, met journalists in New York and worked the press pit at NASCAR’s Daytona 500. If there’s an interesting story to tell, I like to share it. Reading and writing are both my strengths and passions. I tweet for my company and when it comes to social media, I enjoy putting theory to practice.]]></description>
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<title><![CDATA[Francesca Di Meglio]]></title>
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<pubDate>Mon, 02 Apr 2012 11:03:41 EDT</pubDate>
<description><![CDATA[As community manager and reporter for BusinessWeek's business schools channel (http://www.businessweek.com/bschools), I oversee the forums, blogs, and chats for aspring MBAs, alumni, administrators, faculty, and anyone interested in management education. I am interested in connecting with our readers and helping them get answers to their questions about training and education that will make them better leaders, which should improve the future for us all. ]]></description>
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<title><![CDATA[John A. Byrne]]></title>
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<pubDate>Mon, 02 Apr 2012 11:01:54 EDT</pubDate>
<description><![CDATA[My professional goal has been to cover the great drama of business, to write in compelling fashion about the blood, sweat and tears of corporate and entrepreneurial life. I've always believed that business is hardly dull, but rather filled with great emotion, intellect, ego, and ambition. My goal has always been to capture both the glory and the folly of it. My ultimate aim as a journalist has been to report and write memorable stories with impact, not merely pieces to fit between the ads in a magazine or newspaper. After a reporting and writing career of nearly 30 years--a span in which I wrote 58 cover stories for Business Week and authored or co-authored eight business books--I became an editor-in-chief, first at Fast Company magazine and then at Business Week.com while also serving as executive editor of Business Week magazine. My goal had been to lead and motivate highly talented writers and designers, to shape an editorial product so that it is of the highest quality and integrity and differentiated in a very competitive marketplace.
I've been utterly transformed as a result of moving into the digital space. I don't consider it merely another medium. I think of the web as a utility, like electricity, powering new ways of communication and interaction. It's print, radio, and TV and better than all those other mediums, and it's so much more.
What a thrilling and incredible time to have the chance to play in this arena now as founder and chief executive of C-Change Media, a digital media company creating niche business websites that combine original, high-quality content, with curation and community to gain distinction and competitive advantage of the Internet.]]></description>
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<title><![CDATA[Business School]]></title>
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<pubDate>Mon, 02 Apr 2012 10:58:42 EDT</pubDate>
<description><![CDATA[Business School degrees are becoming not only the norm but often the required admission ticket to today's high-paying jobs. Find articles and blog entries about getting into, surviving, and leveraging your degree from business schools.]]></description>
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