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RALPH PAGLIA
20+ years of leadership in information technology enabled automotive strategy and tactical implementation. Expert at development requirements, value propositions and performance measurement. Experienced in using market research to improve results from people, process and technology. Organizational development guru. Industry leader in using B2C and B2B Web 2.0 interfaces as a differentiator. Creative problem solver with history of developing new techniques later adopted as industry best practices.
- 1986 San Diego: Ralph pioneered Internet lead generation by using dial-in access to Bulletin Board Systems (BBS) with a charter enrollment in the first public access ISP (CompuServe). Generated the auto industry's first Internet Leads by posting vehicle offers on multiple BBS's. News of his success with these early experiments in online lead generation helped inspire creation of automotive Internet Lead providers such as Autobytel.
- 1999 Philadelphia: Ralph was part of original start-up team that launched Cyber Car, an automotive consulting organization that implemented Internet Sales processes into Ford, Lincoln, Mercury, Volvo, Mercedes-Benz, Honda, Acura, Toyota, Nissan and Infiniti dealers thoughout North America.
- 2000 Houston: Led development of Toyota eCertified dealer development program for the Gulf States Toyota (GST) Region. Facilitated Toyota eCertified Dealer workshops for over 100 Toyota dealers.
- 2001 Torrance: Created seminar and in-dealership training pro
Work Experience
Automotive Media Partners, LLC
5/2012 - Present
Tier10 Marketing
1/2011 - 5/2012
ADP Dealer Services
3/2007 - 12/2010
Courtesy Chevrolet
8/2005 - 3/2007
Reynolds and Reynolds
2/2005 - 8/2005
Reynolds and Reynolds
6/2002 - 2/2005
Reynolds Consulting Services
5/2000 - 6/2002
HAC Group
10/1999 - 5/2000
Red McCombs Automotive
5/1998 - 5/1999
United Fruit & Produce Co.
1991 - 1996
Bob Lewis VW-Peugeot
3/1986 - 3/1988
Kearny Mesa VW-Peugeot
3/1984 - 3/1986
Kearny Mesa VW-Peugeot
7/1983 - 3/1984
De La Fuente Imports
6/1982 - 6/1983
Kearny Mesa VW-Peugeot
3/1981 - 6/1982
Education
MBA
Marketing
BS
Business Administration
Ralph's Links
Recent Activity
Topics
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Ralph saved 'Automotive Digital Marketing'Automotive Digital Marketing
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Ralph saved 'Auto Industry'Auto Industry
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Ralph saved 'Auto Industry Innovation'Auto Industry Innovation
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Ralph saved 'Automotive Marketing'Automotive Marketing
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Ralph saved 'Business Communications'Business Communications
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Ralph saved 'Internet Marketing'Internet Marketing
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Ralph saved 'Reputation Management'Reputation Management
- Leadership
- U.S. Auto Sales
- Strategic Leadership
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