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<title><![CDATA[Tom Martin]]></title>
<link>/profile/tom-martin/tmartin858/rss20/</link>
<description><![CDATA[I help companies learn how to monitor, create and engage in digital conversations. When I'm not doing that I write for Advertising Age Magazine. You can find my articles at http://budurl.com/AdAgeLinkedIn
I've spent almost 20 years helping companies understand their consumer and use new technology and communication channels to reach that consumer.
I was digital fluent before it was cool and spend a good portion of each day staying current and trying to look around the corner to see what will be the next big thing. I find it helps my clients stay ahead of the competition.]]></description>
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<title><![CDATA[4 Reasons Online Retails Shouldn't Wait for CyberMonday]]></title>
<link>http://tommartin.typepad.com/positive_disruption/2011/11/online-retail-strategy-marketing-agency.html</link>
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<pubDate>Tue, 22 Nov 2011 12:34:09 EST</pubDate>
<description><![CDATA[Of the 42% of consumers who own a smartphone, 27% will use their device while shopping for the holidays, so why are online retailers waiting until CyberMonday to offer discounts?]]></description>
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<title><![CDATA[Talking Transmedia with Brian Clark]]></title>
<link>http://www.talkingwithtom.com/talking-with-brian-clark-aka-copyblogger</link>
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<pubDate>Tue, 04 Oct 2011 15:05:39 EDT</pubDate>
<description><![CDATA[We caught up with Brian Clark, aka CopyBlogger, to talk about the future of marketing or as he called it - Transmedia.]]></description>
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<title><![CDATA[The role of Brand Journalism in Modern Marketing]]></title>
<link>http://www.talkingwithtom.com/talking-with-ann-handley</link>
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<pubDate>Tue, 30 Aug 2011 14:50:18 EDT</pubDate>
<description><![CDATA[Ann Handle, Chief Content Officer at MarketingProfs and co-author of Content Rules discussing the role/value of Brand Journalism in Marketing.]]></description>
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