Don’t Forget SEO When Writing an Online Press Release

From Brad Shorr of Word Sell, "Don’t Forget SEO When Writing an Online Press Release":

Online press releases are a fabulous way to promote your own business as well as clients. In the b2b space where I spend most of my time, they are underutilized. Furthermore, many of the releases that are distributed are poorly optimized for search, making them far less effective than they...