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PUBLIC RELATIONS
With less money to spend on ads, more companies are relying on public relations campaigns to get their messages out. This topic covers public relations strategies, campaigns, people in PR, and stories about companies and people that are affecting the industry.
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THE PR VERDICT: "C" (Distinctly OK) for Nike. If they wanted to get people talking, they got a hole...
The PR Verdict: C (Distinctly OK) for The New York Times, whose response still keeps the decision to publish or not in...
Remember those fairy tales you loved growing up? Turns out the land of happily ever after has some great PR lessons to...
The PR Verdict: “B” (Good Show) for Rodney King and his legacy. Despite complicated personal circumstances, with one...
Just when I think it’s a dead horse that has been well and thoroughly flogged on this blog, I have a conversation with...
It is a very common phenomenon for people in a relationship to suggest to be 'just friends' after they break up.
The other day, I heard the CEO of a large corporation drone on for twenty minutes. He was pitching a large group of...
What the Obamas did the day after his inauguration is a prime example of good PR. Take a look at what happened and how...
The PR Verdict: “D” (It's a Dud) for Burger King. New launches like this undermine claims that the industry is...
There is much talk about finding online influencers who can help you to advance your business through your online...
The PR Verdict: “D” (It's a Dud) for Rielle Hunter and her forlorn stab at publicity. Hasn't her...
The Public Relations Society of America (PRSA) has joined with five major business schools as part of a pilot project...
The PR Verdict: “A” (Gold Star!) for Anna Wintour and Vogue, who turned the page on their faux pas. As the situation in...
The PR Verdict: “D” (It's a Dud) for the Wall Street Journal. This was one instance where the WSJ might have...
The PR Verdict: “B” for Dr Berman and his PR Profile. The latest Town and Country magazine contains a profile of the...
The PR Verdict: “C” (Distinctly OK) for PETA and its promo porn. While it may grab the headlines on day one, it raises...
Marketing to influencers is an important part of your business’s success. Strong relationships are at the heart of your...
The PR Verdict: “F” (Full Fiasco) for Coca-Cola. Claiming you're as concerned about diabetes and obesity as...
The PR Verdict: “B” (Good Show) for IKEA and a brand remaining true to its liberal streak, but beware of starting...
The PR Verdict: “A” for CtW, punching above its weight. By saying “we told you so” they look like the smartest ones in...
This is the cover of Time Magazine, June 1, 1962. 50 years ago this week, there was a Bull-Bear fight on Wall Street...
Top Sources: Public Relations
- makovskyblog.blogspot.com
- publicrelationsblogger.com
- socialmediatoday.com
- piercemattiepublicrelations.com
- blog.hubspot.com
- prweekus.com
- blog.pr-vantage.com
- socialmediatoday.com
- LinkedIn Answers: Marketing and Sales
- SMC:posts
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