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RECESSION MARKETING

In tough economic times, some companies find it best to actually increase their marketing efforts. Doing more for less is key to expanding a marketing plan, and companies must take advantage of free marketing like press releases, blogs, community volunteering, etc. Recession marketing discusses how companies can utilize cost-effective marketing in a down economy.

Recession Marketing is part of Business Exchange, suggested by Mister Bogus. This topic contains 717 news and 167 blog items. Read updated news, blogs, and resources about Recession Marketing. Find user-submitted articles and reactions on Recession Marketing from like-minded professionals.

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The Science Behind Email Marketingmore

When it comes to marketing to customers, especially through Emails, there is a solid concept behind which days are the...

Slow-Paced Recovery Feels Like a Recessionmore

Americans sustaineda battering during the recession--and aren't feeling much relief in the two subsequent years of...

Case Study: How MarkMaster Leverages Quick and Easy RFQ Access | Ariba...more

Successful companies are always looking for ways to grow their business. Identifying opportunities and turning them...

Experiential Buying Behavior Takes B2B Center Stagemore

In my previous article, Enhance the Buyer Experience with Intelligent Engagement, I referenced a trend I called...

Gift Seasonal Promotional Products & Increase Brand Recall!more

One of the best ways to catapult your brand’s image into your client’s sphere of consciousness is to gift them...

Penny-Pinching Puts Economic Recovery on Thin Icemore

The past week's market meltdown is confirming what many business leaders and consumers were already thinking—that the...

Creating Sticky Branding for Your Businessmore

In this world of quick messages and short, satisfying spurts of content, the immediate impression is the often the one...

Christmas in July - The Forgotten Holidaymore

Was the overlooking of Christmas in July this year a missed opportunity for many businesses or a better strategic...

Establish Your Brand Identity Through Patriotic Giveawaymore

Independence Day is celebrated across the nation on the 4th of July every year. This is the best time to plan your...

U.S. Internet ad revenues hit record high in Q1more

said in a statement. "As Americans spend more time online for information and entertainment purposes, digital...

7 Small Franchises That Are Growing Fastmore

Trends & Ideas Market Activity Nathans Famous| NATH McDonald's Corporation| MCD Sherwin-Williams Company| SHW But...

Spirit's smaller IPO priced at low end of rangemore

remain profitable in recent years when the airline industry was battered by fuel-price volatility and the severe...

Polish & Slavic Federal Credit Union Welcomes New CEOmore

ethnic credit union at an opportune time, as the nation's economy starts to emerge from a devastating recession. Mr.

Nearly a third of US companies don't have succession plan: Surveymore

it's important for organisations to proactively plan for the future of their businesses," CareerBuilder...

Growth Franchisesmore

Market Activity McDonald's Corporation| MCD Sherwin-Williams Company| SHW Weight Watchers International Inc.

Zale loss narrows on same-store sales growthmore

Warner Zale Corp.'s (NYSE:ZLC) "Our results validate that the work we've done to improve our marketing, our...

Diageo looking to cut 70 jobs in Irelandmore

DRINKS GIANT Diageo told staff in Ireland yesterday that it would seek redundancies in support functions and marketing...

Nearly One-Third Of Companies Don't Have Succession Planning, Reveals ...more

said they've been adversely affected financially by poor succession planning or a lack thereof. Employers cited the...

Diageo workers in Ireland face new threat of job lossesmore

Kilkenny ? and owns the Bushmills whiskey distillery in Northern Ireland. It employs significant numbers in sales and...

Prospecting Made Easy: Listingbook Introduces MyQuickFarm.com, a New W...more

and Prospecting Available GREENSBORO, N.C., May 23, 2011 (BUSINESS WIRE) -- Listingbook, real estate's intelligent...

Millennials optimistic about jobsmore

Facebook headquarters on April 20, 2011 in Palo Alto, Calif. (Justin Sullivan/) CNN It's as if the recession never...

Salesforce Rises as New Customers Spur Sales, Profit... 4:26 PMmore

in the quarter, for a total of 97,700. The company is benefiting from clients hiring more sales, marketing and...

New Bank Credit Card Originations Rise More Than 28 Percent From 2010more

Client Services for Equifax. "The industry experienced significant credit limit contraction of almost $1 trillion...

'Nearly Rich' Show Restraint On Spendingmore

Co. Acuras to Coach Inc. handbags compared with the same period in 2009, according to figures from Unity Marketing Inc.

McDonald's CEO takes a swipe at Ronald's criticsmore

Deborah Lapidus, an organizer with the activist group, said McDonald's is interfering with political efforts to curb...

Top Sources: Recession Marketing

  • Forbes.com
  • Adweek Online
  • marketingprofs.com
  • Advertising Age
  • BusinessWeek
  • mckinseyquarterly.com
  • Forrester
  • NPR
  • audiencescentral.co.uk
  • forrester.com

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