According to results of Shop.org's eHoliday Study, conducted by BIGresearch, 47.1% of retailers surveyed will be...
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SOCIAL COMMERCE
Social commerce is the use of social media within social networks for an e-commerce purpose. The social aspect is to socialize (with live chat) with the customer from start to finish. With social networks today, businesses can have a viral and interactive application for marketing purposes to build relationships with consumers.
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Top Sources: Social Commerce
- nrf.org
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