Sleep Number provides adjustable mattresses that can be customized dynamically by the sleeper. It has 400+ stores ranging from $1m-$2m+ per location. Sleep Number brilliantly tied its campaigns to “What is your sleep number” to drive brand awareness and demand for their product.
Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
Reactions to #Marketing Blog: Sleep Number as Important as SSN? « by @ConsumerCMO
Join Business Exchange
to access the most relevant content for you, filtered by like-minded business professionals. Learn more
account
account