The Somewhat Surprising State of Online Advertising [New Data]

Online advertising. What do you think of it? Annoying? Effective? Come a long way? Waste of money? Don't even notice it? And when you're answering, are you answering as a marketer, or as a consumer? Or (gasp) both? Some of us do fall into both buckets, after all. Adobe set out to answer some of these very questions in their recent report, The State of Online Advertising. In their research, Adobe...