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SPORTS MARKETING

Sports marketing refers to the marketing of sports products or the marketing of non-sport products through associations with sports. Many companies use sports marketing to attach certain attributes -- like success, performance, and passion -- with their brands. This topic gives insight, news and information about the impact of marketing through athletes, teams, and sport events and how they can affect your brand's performance.

Sports Marketing is part of Business Exchange, suggested by BX Administrator. This topic contains 2,066 news and 2,984 blog items. Read updated news, blogs, and resources about Sports Marketing. Find user-submitted articles and reactions on Sports Marketing from like-minded professionals.

Blogs

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Recent blog posts on this topic.

UCF: Nike To Pull The Best Marketing Coup Ever?more

...talking to two prominent sports marketing execs ... will soon swoop in to save the day, picking up the UCF...

Steiner Sportsmore

...of the business, there’s also Steiner Sports Marketing. It seems like an awesome company for sports...

2009 Princeton Sports Symposiummore

In exactly a month from yesterday, I will be wearing ...

We Get Letters: Confidence in Menmore

...including job performance, mental health, sports, business, and combat.

Get a Jump on Online Sports Marketingmore

Here are some of the best digital sports campaigns on the Internet now, and what you can learn from them.

but some immigrants are more equal than othersmore

However, CNBC Sports Business Reporter Darren Rovell doesn't...

David "MAC" Kramer #50 LB US SCHOOLmore

...school sports marketing, mentoring and management. Author: AJ. Keywords: air sports bmx...

MSNBC News Headlines - 11-04-2009-172940more

...latest national and international news, politics, sports, business and...

Score One For The Swoosh: Marcus Jordan In Nikemore

As the SPORTS BUSINESS JOURNAL’s Twitter feed reported, young Marcus...

My two favorite things – skiing and technologymore

I have 20 years in the pro sports business and this ... Tait Wardlaw, Vice President of Marketing for

Jackets see attendance spikemore

...any franchise in the league, according to the Sports Business Journal.

Are you an authentic American?more

Comments from a CNBC Sports Business Reporter who half apologized in...

Sports sponsorship on-site review checklist/ideasmore

...major sponsor for a sports program. I am going to meet with our sports ... week to review and see in person all the...

CNBC Reporter: Keflezighi’s Marathon Win Was ‘Empty’ Becausemore

However, CNBC Sports Business Reporter Darren Rovell doesn’t think...

Technically Americanmore

Win Is Empty by Darren Rovell, a CNBC Sports Business Reporter.

DC Shoes Has Sports Marketing Beatmore

DC Shoes have been relying a bit heavily on pro driver Ken Block for their promotional videos, but that's OK since the...

Kenya Open Golf inks deal with Icon Sports for next tourneymore

Kenya Open Golf Limited has appointed Icon Sports Marketing Limited to market and organise the annual Kenya Open whose...

CNBC's Rovell Apologizes for Calling Marathon Winner a 'Ringer'more

CNBC Sports Business Reporter Darren Rovell wrote yesterday in response...

MSNBC News Headlines - 11-03-2009-123546more

...latest national and international news, politics, sports, business and...

Media firms hope to score with cricket reality TVmore

The Rs2,617 crore group’s sports marketing agency, Percept Sports, has ... were very low so we did not see any business...

The Sweeper: Mo Johnston is lucky he’s not in Seattlemore

...is interviewed by the Sports Business Journal ... between the sudden guerrilla marketing success of

Assembly-Line Sports Marketingmore

B-list NFL players, the newest wave in sports marketing.

Apple Is A Great Company!more

For a project in my Sports Marketing class we had to write to a company asking for promotional materials/ads.

New TRG Motorsports official Torrey Galida would like to keep Bobby...more

...most recently was president of sports marketing company...

Washington Capitals star Alex Ovechkin signs on with IMGmore

...powerful sports marketing company control of his management, sponsorship...

Top Sources: Sports Marketing

  • asportsscribe.blogspot.com
  • BusinessWeek Online -- Brand New Day
  • techdirt.com
  • PR.com Press Releases
  • sportsmarketing20.com
  • Newslookup.com - Business Wire
  • BusinessWeek
  • shanghaiist.com
  • media « WordPress.com Tag Feed
  • brandchannel.com

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Jobs in this Topic

Marketing Communications Specialist - B2B Simply Hired | Mountain View, CA
Posted: Nov 1
Director of Strategic Sales and Marketing Entercom Communications | Seattle, WA
Posted: Sep 21
Bilingual Grassroots Marketing Associate Sports Endeavors | Hillsborough, NC
Posted: Oct 23
Marketing Coordinator-Comcast SportsNet Comcast Sports Group | Chicago, IL
Posted: Oct 24
Sports Marketing Representative Sacramento, CA
Posted: Jul 6

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