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SPORTS MARKETING

Sports marketing refers to the marketing of sports products or the marketing of non-sport products through associations with sports. Many companies use sports marketing to attach certain attributes -- like success, performance, and passion -- with their brands. This topic gives insight, news and information about the impact of marketing through athletes, teams, and sport events and how they can affect your brand's performance.

Sports Marketing is part of Business Exchange, suggested by BX Administrator. This topic contains 5,467 news and 483 blog items. Read updated news, blogs, and resources about Sports Marketing. Find user-submitted articles and reactions on Sports Marketing from like-minded professionals.

Most Active

The most active stories in this topic based on user activity.

The never-ending business of sports | Professional | NewJerseyNewsroom...more

BY EVAN WEINER NEWJERSEYNEWSROOM. COM Two Saturdays ago, my son and I were at the Yonkers, N. Y. Planet Fitness working...

How Messi Messed Up while using his sports apparel:more

Frequently cited as the world's best contemporary player, Leo Messi had done a violation last Jan 22 just because he...

142 Million Reasons The NBA Is Not Fixedmore

The NBA is frequently accused of being fixed, but they have already lost $142 Million in potential revenue during the...

How Kia Motors Plans to Play Super Bowlmore

After its Super Bowl advertising debut last year, Kia Motors is returning to the big game with a fully integrated and...

Cisco London 2012 Sponsorship – More Than Choirboy Hairmore

There was a period in our house when Roger Black could do no wrong. The young, tall, handsome runner with the choirboy...

Americans dote on sports celebrities like Joe Paterno | Professional |...more

BY EVAN WEINER NEWJERSEYNEWSROOM. COM THE BUSINESS AND POLITICS OF SPORTS About 19 and a half years ago, Donald Fehr...

The NBA hype machine is back: Let the circus begin | Professional | Ne...more

BY EVAN WEINER NEWJERSEYNEWSROOM. COM THE BUSINESS AND POLITICS OF SPORTS The National Basketball Association and the...

Hulk Hogan to Fight Sting at Bound for Glorymore

‎"The Immortal” Hulk Hogan and “The Icon” Sting will come for a No Disqualification fight for power and survival...

Innovation in the Fairwaymore

When I came across this announcement, a couple of things struck me. First, the power of programs like the Enterprise...

Un Mudial de negocios- A World cup of business-2014more

The World Cup 2014 is to be stage on Brazilian soil, as one of the brick countries the investment of the most televized...

Nike Offers the New French Football Kitmore

The lightweight, technical design features Nike Dri-FIT technology and engineered ventilation systems to help keep...

Under Armour boasts strong 3Q sales, revamping footwear strategymore

Under Armour Inc. raised its 2009 outlook Tuesday after reporting third-quarter earnings rose slightly on higher sales...

Meet the Mets and the Wilpon-Katz trio that drove them into the ground...more

BY EVAN WEINER NEWJERSEYNEWSROOM. COM THE BUSINESS AND POLITICS OF SPORTS Public spending for sports arenas and...

The Biggest Sports Controversies of 2011more

From a looming football strike to Roger Clemens' steroid trial: What sports fans aren't looking forward to in the New...

Venus Williams Brand Ambassador for EA Sportsmore

Williams will act as the franchise spokesperson and will join the EA Sports Active family along with David Beckham, who...

Daktronics Expands Digital Signage Network at HP Pavilion in San Josemore

San Jose Sharks fans and attendees of the many other events held at HP Pavilion in San Jose are getting an even more...

A tale of three cities - National Business of Sportsmore

This is the story of three cities and their approach to sports spending. In a town that was once known as the punch...

Building A Culture Of Service At Cowboys Stadium « Customer Experience...more

Team India jersey logo up for sponsorship bidsmore

current market scenario. Probably, the multinational companies may be able to afford such a high price," a sports...

The Business Of Baseballmore

Major League teams enjoyed record profits last season despite the bad economy.

NHL pens record 10-year broadcast deal with NBC and Versusmore

The National Hockey League (NHL) confirmed on Tuesday that NBC and Versus would stay on as the competition’s broadcast...

When Muhammad Ali met Joe Frazier at Madison Square Garden in 1971 | P...more

THE BUSINESS AND POLITICS OF SPORTS BY EVAN WEINER NEWJERSEYNEWSROOM. COM Sometime after Joe Frazier’s boxing career...

Innovation is Up in the Airmore

Driving home from the airport I noticed a large building by the side of the freeway advertising Indoor Sky Diving.

Scrum international: A look at this year's Rugby World Cup - Confused....more

Every four years, countries send their biggest and best squads to compete in the Rugby World Cup. We take a look at...

Pac-10 Set To Announce Whopping Media Deal Valued At $3B - SportsBusin...more

The Pac-10 Conference has agreed to a media rights deal with ESPN and Fox that is worth $3B over 12 years, according to...

Topic Feed: Most active content in Sports Marketing

Top Sources: Sports Marketing

  • newjerseynewsroom.com
  • examiner.com
  • sportbusiness.com
  • ramanmedianetwork.com
  • Forbes.com
  • BusinessWeek
  • Reuters
  • brandweek.com
  • New York Times
  • CNBC

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Sports or Spine needed All-star Recruiting | Iowa
Posted: Feb 29
Family Practice-Sports Medicine - Physician California Physician Opportunities | San Fernando, CA
Posted: May 18
Sports-minded Individuals: Entry level sales/marketing Raseri | Toledo, OH
Posted: May 25
Product Marketing Manager - AG / Power Sports Carlisle Transportation Products | Franklin, TN
Posted: May 14
Brand Specialist, Team Sports Amazon.com | Seattle, WA
Posted: May 25

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