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STRATEGIC ACCOUNT MANAGEMENT

Strategic Accounts are usually defined by large revenue potential and a collaborative relationship/partnership as opposed to a transactional nature. Customer-supplier partnerships build firewalls to competition while bringing value to both parties. These partnerships are managed centrally, they are often global in scope and managed day-to-day by dispersed virtual teams.

Strategic Account Management is part of Business Exchange, suggested by Katherine Gotsick. This topic contains 310 news and 146 blog items. Read updated news, blogs, and resources about Strategic Account Management. Find user-submitted articles and reactions on Strategic Account Management from like-minded professionals.

News

Recent news on this topic.

Hunter and farmers – it’s time to change sales strategy – A STC Classi...more

Everyone has to develop new business in their existing accounts and aggressively seek out new accounts.

New sales strategy process being implemented – caution ahead!more

Successfully launching a new sales strategy a process requires three things: First, success requires planning,...

Sales performance – average is kaputmore

For sales success, average sales performance is kaput. This post focuses on why average no longer has a place in a...

Selling in the new normal marketplacemore

In times of dramatic change it is unlikely that a B2B sales force can continue to prosper by simply doing a better job...

Selling and the power of familiaritymore

In prior blogs we introduced the power of storytelling in sales. While storytelling can stand on its own, incorporating...

Selling and the Perfect Crimemore

In many sales forces there are a fair number of sales people in the double-digits when in comes to years in the...

The Sales Challenger™ » 10 Trends Every Sales Exec Must Know For 2012more

It’s a unique occasion when we get to step back from the day-to-day of supporting our members’ decisions and reflect on...

Features and benefit selling – a new look at an old friendmore

Most large companies in the B2B market space have a substantial range of capabilities. Because of the breath and depth...

Combating dirty tricks in sales negotiationsmore

In most B2B sales both the account executive and the customer are interested in achieving a win/win result because the...

Strategic Cost Optimizationmore

The turbulent economic environment is still impacting operations across most industries (though not McDonald's, it...

Our most popular blog posts …more

Read the best blogs posted during the Fall 2011 in the Sales Training Connection.

Sales conversations are simply more engaging than presentationsmore

Sales conversations are simply more engaging than presentations. Successful sales people incorporate conversation into...

Lead identification – exploring where success beingsmore

This blog focuses on lead identification in B2B major sales, including thee best practices for lead identification.

Less is more when handling objectionsmore

Initially the logic of not handling an objection immediately may sound counterintuitive – but when it comes to dealing...

Eight ways for sales reps to differentiate from the competitionmore

How can sales people differentiate yourself from your competitors? We asked some sales managers to share their advice -...

Pipeline management – make sure what you’re chasing is worth catchingmore

As sales people continue to get decreasing access to potential customers, lead qualification is growing in importance.

Eight ways for sales reps to differentiate from the competitionmore

How can sales people differentiate yourself from your competitors? We asked some sales managers to share their advice -...

Less is more when handling objectionsmore

Initially the logic of not handling an objection immediately may sound counterintuitive – but when it comes to dealing...

Lead identification – exploring where success beingsmore

This blog focuses on lead identification in B2B major sales, including thee best practices for lead identification.

The Sales Challenger™ » Want to Improve Your KAMs? Don’t Start with Sk...more

Sales organizations are looking to improve key account performance, and many are focused on developing the skills of...

The Sales Challenger™ » Do Your Key Accounts Know WHY They’re Key Acco...more

Growing your largest accounts isn’t a simple, one-step task. Most organizations spend a great deal of effort agonizing...

Developing a road map for a major account negotiation – A STC Classicmore

Because of the complexity of the negotiation itself and the significance of getting it right, the actual plan for a...

The shrinking selling cycle – a guest post by Mark Hunter, “The Sales ...more

Mark Hunter discusses the idea that the sooner we modify our sales approach to fit the way customers are buying today...

Turbo-charge SAP Accounts Payablemore

Find out how organisations can achieve real savings – quickly - in their AP function by deploying BizAps SAP add-on...

Medical device sales – 8 questioning traps hindering sales successmore

Medical device sales people are often coached to “talk a little bit less and get better at asking questions.

Top Sources: Strategic Account Management

  • saleschallenger.exbdblogs.com
  • MarketWatch
  • harvardbusiness.com
  • salestrainingconnection.com
  • cccbuzz.exbdblogs.com
  • Globe Investor
  • ssonetwork.com
  • Reuters
  • accounting-financial-tax.com
  • The Times

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