Strategic marketing considers the customer’s point of view when planning a marketing campaign. It combines customer situations (why they want/use a product or service) with the company’s overall direction. This topic will discuss current trends in strategic marketing, including how to implement new strategies, tactics, and more.
Strategic Marketing is part of Business Exchange, suggested by Greg Pugh. This topic contains 1,062 news and 151 blog items. Read updated news, blogs, and resources about Strategic Marketing. Find user-submitted articles and reactions on Strategic Marketing from like-minded professionals.
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Most Active Articles in this Topic
Your landing page on your website is critical to the success of your business. With technology at...
compukol.com. Added on June 1, 2013
The more change occurring the more questions arise. This year is no exception. B2B Marketers are...
tonyzambito.com. Added on May 22, 2013
Focusing on a key feature helps your business attract new customers and stand out from the...
m4bmarketing.com. Added on June 18, 2013
Have customer surveys been so misused they will never again have positive value? They used to be...
ribblog.com. Added on December 11, 2012