Understanding and improving the steps customers take can result in increased sales.
Strategic marketing considers the customer’s point of view when planning a marketing campaign. It combines customer situations (why they want/use a product or service) with the company’s overall direction. This topic will discuss current trends in strategic marketing, including how to implement new strategies, tactics, and more.
Strategic Marketing is part of Business Exchange, suggested by Greg Pugh. This topic contains 1,050 news and 149 blog items. Read updated news, blogs, and resources about Strategic Marketing. Find user-submitted articles and reactions on Strategic Marketing from like-minded professionals.
Recent news on this topic.
Today your brand is shared by customers making videos, starting Facebook groups and sending a multitude of tweets.
How do clients and executives want to be asked questions? We are judged by the kind and quality of the questions we ask.
An issue that comes up regularly is about time. Everyone wonders how much time on LinkedIn (and on social media in...
If you have been in business for a while, you probably understand that it isn’t enough to have a few (or many) clients.
Problems occur and it is wise to consider the implications for your business and customers.
67% of online adults use social networking sites. But who exactly are the people who use Facebook, Twitter, Pinterest,...
Consumers are turning to blogs more than social networks when looking to make a purchase, according to a new report.
It is common knowledge that search engine optimization (SEO) is a critical part of a business’s success online.
The majority of business problems are caused by not having enough information or the right information.
CINCINNATI, Ohio, March 13, 2013 (SEND2PRESS NEWSWIRE) -- ProSource, the tri-state leader in business solutions for...
Google Plus has been around for quite a while now and people are using it and it is truly enhancing their business...
Instead of looking at what your business can provide, there is a simpler way that centres on customers.
Let us think of education as the means of developing our greatest abilities, because in each of us there is a private...
If you are wondering what the difference is between webinars, web conferences, and webcasts, don't worry because you...
If you have ever attended a presentation, webinar or class of mine, you will understand that calls to action (CTAs) in...
Too many details! Meetings, marketing and communications should focus on “Why.” But so many people are afraid to ask...
You may understand the power of a welcome Email for your business. They help you build your brand and make a connection...
Gamification is a big word with too many syllables. What it means is gaming is changing the way you use competitions at...
A marketing strategy is the glue between your objectives and tactics. See if you have left it out of your business.
Looking for the best social media marketing blogs? You’ve come to the right place!
No and here are the key reasons why they can help grow your business.
strategic marketing to grow your business (by brand affinity marketing)
At the heart of social media’s success is the relationship. If you don’t connect to others on a human level and find...
Top Sources: Strategic Marketing
- Adweek Online
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