Ryanair Proposes Standing on Planes: Spend Management, Innovation OR Crazy?

No one can ever claim Ryanair isn’t creative. The European low cost airline (which has the largest international passenger volume in the world) is famous for their innovative approach to getting passengers from Point A to Point B … for very little money. For example in 2008, they offered 1 million seats for £0.01 each. The promotion was so successful, it crashed their website. And despite public...