THE LONG TAIL

With his brilliant theory of the Long Tail -- a powerful new economic force in a world where the Internet allows access to almost unlimited choice -- Chris Anderson has identified an important truth about our economy and culture. In a Long Tail world, the future does not lie in hits -- the high-volume end of a traditional demand curve -- but in what used to be regarded as misses, the curve's endlessly long tail.

The Long Tail is part of Business Exchange, suggested by José Luis Requejo Alemán. This topic contains 197 news and 1,104 blog items. Read updated news, blogs, and resources about The Long Tail. Find user-submitted articles and reactions on The Long Tail from like-minded professionals.