Most Active Articles 2009-11-24T08:09:37.472-05:00 Business Exchange Business_Exchange@businessweek.com urn:com:businessweek:bx:topic:most-active:video-marketing John Sternal jsternal155 urn:com:businessweek:bx:article:14394843148089055351-9e8a952491604e147c78daa28dae54a2 2009-11-05T12:55:33.038-05:00

Want to really target your advertising in a cutting edge medium that could surpass even the Internet in terms of advertising growth in the next few years? Then take a look at the emerging field of digital out-of-home (DOOH) advertising, also called...

Want to really target your advertising in a cutting edge medium that could surpass even the Internet in terms of advertising growth in the next few years? Then take a look at the emerging field of digital out-of-home (DOOH) advertising, also called... http://blogs.business.com/whatworks/2009/digital-home-video-ads/ Daniel Kehrer dkehrer628 4 4 0 0 urn:com:businessweek:bx:article:7475161348864319432-3ca2c7876acccc2fe27aab15fce0e49f 2009-07-03T15:55:55.175-04:00

Marketers too often treat internet distribution of video material as an afterthought. They should think much more strategically and proactively.

Marketers too often treat internet distribution of video material as an afterthought. They should think much more strategically and proactively. http://www.channelonemarketing.com/blog/2009/6/28/ten-ways-marketers-drop-the-ball-on-web-video-marketing.html Michael Kolowich mkolowich740 20 16 2 2 urn:com:businessweek:bx:article:12205700261315990784-f05789d0938e2cc7fbdc204970661c41 2009-07-13T14:02:45.748-04:00

Article about getting more views for your videos, tand optimizing your video submissions to the online video websites.

Article about getting more views for your videos, tand optimizing your video submissions to the online video websites. http://www.billhartzer.com/pages/best-practices-for-video-optimization/ Bill Hartzer (billhartzer@yahoo.com) bhartzer157 5 0 4 1 urn:com:businessweek:bx:article:1842166213475025662-b32aaf5b4dde72d1bff4fe7f1b908c55 2009-09-15T23:46:32.014-04:00

LabelGames.com - PC Games, Video Games, Software & More

LabelGames.com - PC Games, Video Games, Software & More http://search.boston.com/local/Search.do?s.buzId=42091345,-71042290,6595935911965605781 Label Games lgames623 1 0 0 1 urn:com:businessweek:bx:article:9305662432245267383-0db02e8fee839275f6a7d8ab853f8c29 2009-09-25T14:59:01.213-04:00

When BlendTec wanted to show the world how powerful their blender was, they turned to video. Yeah, they could have written about it, used words to describe its blending power and how well it mashed up every day objects — but they didn’t.

When BlendTec wanted to show the world how powerful their blender was, they turned to video. Yeah, they could have written about it, used words to describe its blending power and how well it mashed up every day objects — but they didn’t. http://smallbiztrends.com/2009/09/google-product-video.html Tamar Weinberg tweinberg492 0 0 0 0 urn:com:businessweek:bx:article:7538934572496173135-c44bac072ff6b9815ce900f01d28113c 2009-08-06T07:50:23.424-04:00

YouTube has finally earned a successful case study for monetisation, thanks to a popular musician and an young couple’s wedding video.

YouTube has finally earned a successful case study for monetisation, thanks to a popular musician and an young couple’s wedding video. http://www.accuracast.com/search-daily-news/video-7471/chris-brown-video-makes-youtube-profit/ Farhad Divecha fdivecha769 3 1 1 1 urn:com:businessweek:bx:article:3122977833511931186-a07c4b6cfee22d83f928344d0839f035 2009-08-25T15:27:57.930-04:00

Google is finally giving itself a way to cash in on viral hit YouTube videos, and for the person who uploads it. The site is opening up its ad revenue program to producers of "one-off" hits on a video-by-video basis.

Google is finally giving itself a way to cash in on viral hit YouTube videos, and for the person who uploads it. The site is opening up its ad revenue program to producers of "one-off" hits on a video-by-video basis. http://www.businessinsider.com/let-the-good-times-roll-youtube-to-let-viral-video-producers-make--2009-8 Ben Haber bhaber441 3 0 1 2 urn:com:businessweek:bx:article:14811021509094222335-db630d0ac183265215eb677263692843 2009-08-04T07:20:58.817-04:00

My Comment - Providers Should Use Video Providers need to be asking themselves, "do I have good video?" Video helps you explain things in such an economical manner compared to many other forms of content. It can be viral, but even if it isn't, it...

My Comment - Providers Should Use Video Providers need to be asking themselves, "do I have good video?" Video helps you explain things in such an economical manner compared to many other forms of content. It can be viral, but even if it isn't, it... http://www.buyersteps.com/profiles/blogs/internet-video-market-research John W Ryan jryan806 4 3 1 0 urn:com:businessweek:bx:article:6987208834603182623-63d9aa7f9c62166884d67949607c628d 2009-09-03T09:54:41.969-04:00

Barack Obama has it, Nicolas Sarkozy has it, Pope Benedict XVI has it, and now Russian President Dmitry Medvedev has one: his very own

Barack Obama has it, Nicolas Sarkozy has it, Pope Benedict XVI has it, and now Russian President Dmitry Medvedev has one: his very own http://web2n.com/2009/09/02/russian-president-launches-youtube-channel/ Erdem OZKAN eozkan433 0 0 0 0 urn:com:businessweek:bx:article:7279166443764628440-68026de57c8c33940de1c65a96837b06 2009-05-15T16:34:23.532-04:00

Video Marketing is one of the hottest and newest forms of internet marketing. It allows you to get your website to rank on the first page of Google, Fast! And you don’t even need a website.

Video Marketing is one of the hottest and newest forms of internet marketing. It allows you to get your website to rank on the first page of Google, Fast! And you don’t even need a website. http://www.promotionworld.com/articles/se/articles/Internet_Marketing_Strategy/090504-Why-Video-Marketing-Works Michelle Lockett mlockett714 6 4 2 0 urn:com:businessweek:bx:article:11110455515209848812-64ea1d101d5b396e1cbdaf8822406538 2009-08-21T11:31:54.715-04:00

CBS and Pepsi bring video ads to printed page By Kenneth Li in New York Published: August 19 2009 20:30 | Last updated: August 20 2009 00:13 When some readers of Entertainment Weekly open their magazines next month, they will discover characters...

CBS and Pepsi bring video ads to printed page By Kenneth Li in New York Published: August 19 2009 20:30 | Last updated: August 20 2009 00:13 When some readers of Entertainment Weekly open their magazines next month, they will discover characters... http://www.ft.com/cms/s/0/5cd04e14-8cf4-11de-a540-00144feabdc0.html Andrea Muller amuller078 0 0 0 0 urn:com:businessweek:bx:article:14132708542279246863-b1c87e06c42def1dfa5f980514e27d45 2009-08-20T08:39:18.717-04:00

n a marketing stunt to promote its fall TV series, CBS Corp. is inserting thousands of tiny screens in copies of the Time Warner Inc. publication Entertainment Weekly. The screens measure two and a quarter inches diagonally and play about 40 minutes of clips from new and old CBS shows.

n a marketing stunt to promote its fall TV series, CBS Corp. is inserting thousands of tiny screens in copies of the Time Warner Inc. publication Entertainment Weekly. The screens measure two and a quarter inches diagonally and play about 40 minutes of clips from new and old CBS shows. http://online.wsj.com/article/SB125073451546645129.html Ben Haber bhaber441 0 0 0 0 urn:com:businessweek:bx:article:16705560896955641462-3894af8167693672239fdec33fc5718b 2009-05-15T16:35:32.175-04:00

My marketing colleagues and friends from agencies report a similar reality: We're all on a mad rush to shift our precious marketing spending to higher-impact vehicles, desperately chasing consumers from print to television, and now to online video. Given online video's stunning audience growth -- 70% in a year -- why isn't it a more robust advertising platform?

My marketing colleagues and friends from agencies report a similar reality: We're all on a mad rush to shift our precious marketing spending to higher-impact vehicles, desperately chasing consumers from print to television, and now to online video. Given online video's stunning audience growth -- 70% in a year -- why isn't it a more robust advertising platform? http://adage.com/digitalnext/post?article_id=136359 Michelle Lockett mlockett714 5 4 1 0 urn:com:businessweek:bx:article:47286016336134131-594e31376ea098804ac0a7f85d6fce55 2009-05-15T16:36:49.286-04:00

Online video communications, live streaming and asset management firm, The FeedRoom, has teamed up with Omniture and joined their Genesis program. This give online marketers precise video-based analytics for marketing campaigns including accurate...

Online video communications, live streaming and asset management firm, The FeedRoom, has teamed up with Omniture and joined their Genesis program. This give online marketers precise video-based analytics for marketing campaigns including accurate... http://www.reelseo.com/the-feedroom-teams-with-omniture-on-roi-321/ Michelle Lockett mlockett714 4 3 1 0 urn:com:businessweek:bx:article:8634837530285379731-80ec5336f76082da632af985ea1072f1 2009-05-05T10:02:21.264-04:00

, etc. And don’t get me wrong, they’re all very effective forms of marketing. But if you’re a small business looking to do some really exciting marketing, what are you doing with video? We live in a YouTube world today, which means you can’t ignore...

, etc. And don’t get me wrong, they’re all very effective forms of marketing. But if you’re a small business looking to do some really exciting marketing, what are you doing with video? We live in a YouTube world today, which means you can’t ignore... http://www.understandingmarketing.com/2009/05/03/using-video/ John Sternal jsternal155 4 3 1 0 urn:com:businessweek:bx:article:11360994052917191383-efd8aecaad14d900f768233fa765e3dc 2009-06-02T06:22:38.664-04:00

NEW YORK: More than 70% of Americans watch online video in a typical month, with viral distribution one of the key factors in drawing web users' attention to this material, a study by Lightspeed Research and Trendstream has found. Creating engaging...

NEW YORK: More than 70% of Americans watch online video in a typical month, with viral distribution one of the key factors in drawing web users' attention to this material, a study by Lightspeed Research and Trendstream has found. Creating engaging... http://www.warc.com/News/TopNews.asp?ID=25216&Origin=WARCNewsEmail Andrea Muller amuller078 2 1 1 0 urn:com:businessweek:bx:article:3340328414089056587-bed0d0d84898125ccab019990c96bd91 2009-07-04T06:49:30.155-04:00

NPR's Scott Simon and a top video producer share thoughts on the techniques of effective video storytelling.

NPR's Scott Simon and a top video producer share thoughts on the techniques of effective video storytelling. http://www.diginovations.com/web-video-expert/2009/7/4/how-to-tell-a-story-in-video-nprs-scott-simon-and-more.html Michael Kolowich mkolowich740 1 1 0 0