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WEB ANALYTICS

Web analytics is the study of online behavior as a way to improve user experience. Online businesses are constantly looking for new ways to grab user data from their Web site. This topic discusses the evolving world of Web analytics.

Web Analytics is part of Business Exchange, suggested by Geoff Aoyagi. This topic contains 527 news and 253 blog items. Read updated news, blogs, and resources about Web Analytics. Find user-submitted articles and reactions on Web Analytics from like-minded professionals.

Blogs

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Measuring Incrementality: Controlled Experiments to the Rescue!more

With a plethora of digital media channels at our disposal, and new ones on the way every day (!), how do you prioritize...

In One Year, Tumblr Goes From 1 Billion Posts To 10 Billionmore

This morning, I logged into Tumblr (where I run my personal blog) and saw confetti flying everywhere on the screen.

If You Cite Compete Or Alexa For Anything Besides Making Fun Of Them, ...more

Earlier today, I was checking out some new questions in the TechCrunch topic area on Quora. One in particular caught my...

Google Analytics Visits Metric: Change. Implications. Opportunities.more

Recently the Google Analytics team changed the way sessionization algorithm. In lay terms… how the start, duration and...

Produce Actionable Insights: Mate Custom Reports With Adv Segments!more

99.9996253% of Web Analytics reports produced are utterly useless. Partly because of a lack of any tie to business...

Email Marketing: Campaign Analysis, Metrics, Best Practicesmore

With all the sexiness oozing out of social media it might seem insane to write about email. It’s been relegated to the...

Your Web Metrics: Super Lame or Super Awesome?more

Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to...

Web Analytics Career Guide: From Zero To Hero In Five Steps!more

I got an email the other day with this simple question: "How do break into the world of web analytics?"...

An Incredible Analytics Experience: 5 Years of Occam’s Razormore

My beloved little labor of love, this analytics blog, is 5 years old today. Five! I am so proud of having reached this...

Claritics Raises $1.5 Million For Cloud-Based Analytics Appsmore

Businesses today have the benefit of access to tons of data on their customers, what they're buying, what their social...

11 Digital Marketing “Crimes Against Humanity”more

Every presentation I do is customized for the audience in the room. That means I get to spend loads and loads of time...

The Difference Between Web Reporting And Web Analysismore

Someone asked me this very simple question today. What's the difference between web reporting and web analysis? My...

StatCounter: Firefox 4 Has Already Eclipsed Internet Explorer 9more

Mozilla has just released Firefox 4, and in less than a day clocked more than twice the downloads Microsoft boasted...

Three Amazing Web Data Analyses Techniques For Analysis Ninjasmore

Day in and day out we stare at standard tables and rows and convert them into smaller or scarier tables and rows and...

Digg Hires Vast And Coremetrics Alum Ben Folk-Williams As New VP Of En...more

As we wrote in late November, Digg's longtime VP of Engineering John Quinn joined flash sales giant Gilt Groupe.

Web Analytics: Frequently Asked Questions And Direct Answersmore

After 416,350 words in posts and 845,128 words in comments on this blog, thus far, there is always more to explore,...

3 Advanced Web Analytics Visitor Segments: Non-Flirts, Social, Long Ta...more

The last blog post shared custom analytics reports that you can use to find amazing insights faster, enabling you to...

Figure It Out Yourself!more

Don’t rely on someone else’s best practices or guesswork. Implement some analytics and test, test, test... and test.

Excellent Analytics Tip #18: Make Love To Your Direct Trafficmore

Make love? Direct Traffic? Really? I am not kidding. Direct traffic contains visitors that proactively seek you out,...

Qualitative Web Analytics: Heuristic Evaluations Rock!more

Every believer in Web Analytics 2.0 knows that awesomeness comes not from answering just the "What" question...

WebTrends Analytics 9 Solution Reviewmore

Review on WebTrends Analytics 9 enterprise, SaaS web analytics platform features. Comparison between self-hosted...

Omniture SiteCatalyst - Real Time analytics solutionmore

Review on Omniture SiteCatalyst paid web analytics solution for large companies’ websites.

Mobile Analytics - Top 5 Solutions for Tracking Mobile Websites and Ap...more

Highly recommended mobile analytics solutions for tracking, analyzing and debugging your mobile websites, apps and...

Google Introduces Analytics App Storemore

Trying to get more out of your Google Analytics? Today's launch of Google's Analytics Application Gallery will...

85% of Users Spend Money Regularly within a 5 Mile Radiusmore

The latest study by 8coupons.com shows that 85% of users regularly shop/spend money within a 5 mile radius of where...

Top Sources: Web Analytics

  • mashable.com
  • "web-analytics" via S.Hamel in Google Reader
  • clickz.com
  • waablog.webanalyticsassociation.com
  • MediaPost | Online Media News
  • trendingupward.net
  • webmetricsguru.com
  • informationweek.com
  • livewebanalysis.com
  • El Kiosco de WebAnalytics.es

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