accountYouTube has 25 times as much traffic as Hulu, the online television site launched by NBC Universal and News Corp a year ago. But The Economist has latched onto Hulu's advantage as a business: Advertisers, by and large, will not touch user-generated content with a barge pole. Its quality is variable, to say the least; its content occasionally off-putting. No brand wants to be near it. Although...
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Reactions to Hulu finds success matching TV shows with advertisers
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